Shoora Designs was incorporated in 2021 and was engaged in the business of ‘Textiles & Apparel’ Industry and ‘Apparel & Accessories’. However, thereafter in the following year, the object of the Company was amended to manufacturing and trading diamonds and jewellery.
Since 2022, the company is engaged in the business of procuring rough diamonds through suppliers, internally planning and mapping rough diamonds, and out-souring the process of cleaving, laser cutting, and polishing from local job-workers in the domestic market of Surat.
It is then selling the said polished cut diamonds to the wholesalers or retailers with business concentration pre-dominantly in Surat, Gujarat, and the newly-explored market of Mumbai, Maharashtra. The opening, closing and other important dates related to Shoora Designs Limited IPO are yet to be announced.
Shoora Designs Limited IPO Details
Shoora Designs Limited IPO is a 100% fresh issue of up to 4,24,000 equity shares with a face value of ₹10 each. The IPO will list on the NSE exchange; the date is yet to be announced.
Shoora Designs Limited IPO Objective
The objectives of Shoora Designs Limited's IPO are listed below:
- For funding working capital requirements.
- For general corporate purposes.
Should you invest in Shoora Designs Limited?
Here are a few important reasons to consider before investing in the IPO:
- Shoora Designs is an established player in the domestic market of Gujarat and is looking forward to the expansion of its geographical reach.
- The company has a limited operating history and may be subject to risks inherent in early-stage companies, which may make it difficult for investors and others to evaluate our business, performance and prospects.
Competitive Peers
Ashapuri Gold Ornament Limited, D.P. Abhushan Limited, Starlineps Enterprises Limited, and Veeram Securities Limited are the peer companies listed in India engaged in the same business line.
Highlights of Shoora Designs Ltd
- Shoora Designs Limited is a 2-year-old public limited company based in Surat, Gujarat, India. It offers a wide range of products and services in the category of Diamonds & Diamond Jewellery.
- The company has a team of over 50 experienced jewellers. It sells its products online and through a network of authorised retailers.
- The company focuses on a customer-centric approach, aiming to meet the needs and preferences of its customers. This suggests that they prioritise customer satisfaction and strive to build strong relationships with their clientele.
Company Financials
| Particulars | Period Ended 31st Dec 2022 | Year Ended 31st March, 2022 |
|---|---|---|
| Revenue from Operations | 10,558.97 | 1,625.78 |
| Total Revenue | 10,560.33 | 1,625.78 |
| Profit After Tax (PAT) | 1,750.97 | 391.39 |
| EBITDA | 2,366.00 | 511.00 |
| Debt-to-Equity Ratio | 0.01 | NA |
Know before investing
Strengths
3Shoora Designs Limited has profound industrial expertise, which can be attributed to its experienced leadership and dedicated team. This expertise enables them to navigate the challenges of the industry and make informed decisions.
The company has a stringent quality control process in place, with an internal control team monitoring the manufacturing processes. This emphasis on quality excellence indicates a commitment to delivering products that meet high standards.
The company prides itself on being one step ahead of its peers when it comes to the performance and quality of its products. This indicates a commitment to delivering high-quality goods to customers.
Risks
3Any significant increase in the price of rough diamonds and labour costs could adversely impact the company’s profit margins and, eventually the revenue.
There is no assurance that the confidential information of the suppliers and customers will be kept protected on third-party payment gateways.
The income and sales of Shoora Designs are subject to seasonal fluctuation, and lower income in a peak season may have a disproportionate effect on the company’s results of operation.

