Cogent E-Services Ltd IPO

Cogent E-Services Ltd has filed preliminary paperwork with the Securities and Exchange Board of India (SEBI) to seek funds through an initial public offering (IPO). The initial share sale would consist of a fresh issue of equity shares worth up to Rs.150 crores and a promoter offer to sell up to 994.68 lakh equity shares. The corporation may explore a private placement of equity shares for up to Rs.30 crores, reducing the amount of the initial offering. The issue's books running lead managers are DAM Capital Advisors and IIFL Securities.

Opening Date

To be announced

Closing Date

To be announced

Price Band

To be announced

Issue Size

To be announced

Face Value

To be announced

Market Lot

To be announced

Opening Date

To be announced

Closing Date

To be announced

Price Band

To be announced

Issue Size

To be announced

Face Value

To be announced

Market Lot

To be announced

Listing at NSE, BSE

Cogent E-Services IPO Important Dates

IPO Open Date To be announced
IPO Close Date To be announced
Allotment Date To be announced
Initiation Of Refunds To be announced
Credit Of Shares To
Demat Account
To be announced
IPO Listing Date To be announced
UPI Mandate Expiry Date To be announced

View all upcoming IPOs

About Cogent E-Services Ltd.

Cogent is a customer experience (CX) solutions provider that provides omnichannel solutions across a variety of customer engagement touchpoints, including customer sales and support via voice and non-voice channels, back-office solutions, transformational services, and digital marketing.

The firm is based in Noida and has offices in seven cities throughout India (Noida, Vadodara, Bengaluru, Mangaluru, Meerut, Bareilly, and Thane). It employs 9,022 full-time equivalent ("FTE") Customer Service representatives and 7,609 seats across 14 locations.

The company's geographic reach allows it to serve consumers in more than ten languages, including English, Hindi, and regional languages like Gujarati, Marathi, Tamil, Telugu, Kannada, Malayalam, Punjabi, and Bangla.

Cogent E-Services Ltd IPO Objectives

Here are a few quick reasons why Cogent E-Services going public:

- Funding investment in IT assets for expansion and existing IT infrastructure of our Company.
- Funding working capital requirements of our Company.
- General corporate purposes.
- To receive the benefits of listing the Equity Shares on the Stock Exchanges and enhancement of the Company’s brand name amongst their existing and potential customers and creation of a public market for their Equity Shares in India.

Why should you invest in Cogent E-Services Ltd IPO?

  • Market grew by approximately 7% CAGR (2018-20) and is expected to grow at 9% CAGR (2020-24), Cogent E-Services witnessed revenue growth of approximately 31% between Fiscals 2019-21, beating the industry growth rate during this period.
  • Based on the publicly available data of certain CXM focused service providers which have a presence in the Indian market in Zinnov’s comparison set, Cogent E-Services are the only player showing both high EBITDA margins and high cumulative growth at the same time.
  • In Fiscal 2021, the company registered 37% ROE and 31% ROCE. Based on the publicly available data of certain CXM focused service providers in the Indian market, Cogent is one of the leading players showing both high ROE and high ROCE numbers.

Financial Highlights

Particulars (in Rs. Crores) FY21 FY20 FY19
Revenue 273.9 248.1 159.4
EBITDA 50.4 30.8 17.4
PAT 20.1 8.9 4.6
Total Assets 144 151.1 107.9
Share Capital 1 0.8 0.8
Total Borrowings 15.4 31.6 34.5

How to apply for Cogent E-Services Ltd IPO?

UPI & creating a Demat account are the two ways for the investors to start the trading journey. The processes are discussed below:

UPI

  • Link your bank account to a UPI ID.
  • Register your UPI id with your Demat account.
  • Subscribe for Cogent E-Services IPO and approve the payment on your UPI ID.

Demat Account

Cogent E-Services Ltd IPO Noteworthy Highlights:

  • Cogent E-Services is an end-to-end CX solutions provider with omnichannel capabilities providing customized solutions to clients.
  • Banking and financial services, e-commerce, direct-to-home television, telecommunications (including internet service providers), consumer goods, fast-moving consumer goods and retail, education, travel and hospitality, logistics, and automotive are among the company's more than 10 industry verticals.
  • Cogent E-Services is based in Noida, Vadodara, Bengaluru, Mangaluru, Meerut, Bareilly, and Thane, with 9,022 full-time equivalent ("FTE") Customer Service and 7,609 seats spread over 14 locations in India.

The Brand’s Pros & Cons:

Pros Cons
Client-centric end-to-end customer experience solutions provider with omnichannel capabilities. It operates in a highly competitive market, and any inability to compete successfully against existing and future competitors might have a negative impact on revenue.
In the Indian market, domain information across industry verticals allows the organisation to be more adaptable in its processes. The business, financial performance, and prospects might be harmed if it fails to build and innovate its CXM tools, platforms, and procedures.
Time to market is reduced by integrating across regions and sites. Its capacity to grow will be limited if it cannot adjust its service offerings to changes in technology and market expectations.
The company has Demonstrated good financial performance in the last few years and has an experienced management team. Revenues are reliant on a small number of industry verticals, and any decline in demand for services in these verticals might result in revenue reductions.

Competitive Analysis: Market Peers

Though the brand is performing outstandingly, the brand has its set of competitors. The below table depicts the comparative analysis of financial metrics of Indian CXM players for the Financial Year 2020/2021.

Financial Year
2020-2021
Competitors Conneqt Altruist CM Teleperformance Concentrix TaskUS
Total Revenue of India Entity (In Cr) INR 897.9 INR 181.4 INR 2620.9 INR 446.7 INR 25.44
Revenue (Within India (In Cr)) INR 840.2 ΝΑ INR 948.7 INR 250.5 NA
Year-on-Year Growth -9% -11.50% -0.50% 0.30% NA
Revenue CAGR (2 Yr.) 2.20% -6.70% 4.10% -4.60% NA
Return on Equity (ROE) 43% 10% 38% 12% 87%
Return on Capital Employed (ROCE) 14% 15% 28% 16% 27%
EBITDA Margin,% 19.60% 11.30% 16.60% 22.10% 25.60%

Cogent E-Services IPO FAQs

What is Cogent E-Services Ltd's Initial Public Offering?

Cogent E-Services Ltd has filed its preliminary papers with SEBI to raise funds through an initial public offering (IPO). The initial share sale comprises a fresh issue of equity shares aggregating up to Rs. 150 crores and an offer for sale of up to 994.68 lakh equity shares by promoters.

When will allotments for the Cogent E-Service Limited IPO become available?

Cogent E-Service Limited IPO will finalize the allotment by <>.

What will the IPO lot size for Cogent E-Services Ltd be?

Each Cogent E-Service Limited IPO lot has <> shares.

When will Cogent E-Services Ltd IPO be available to buy?

The IPO of Cogent E-Service Limited will be open for subscription from <>.

What is Cogent E-Service Limited’s smallest lot size available to retail investors?

The minimum market lot size for the Cogent E-Service Limited IPO is <> shares.

Which exchanges will Cogent E-Service Limited list on?

Cogent E-Service Limited shares will be listed on both BSE as well as the National Stock Exchange (NSE).

What is the IPO size of Cogent E-Service Limited?

The IPO size of Cogent E-Service Limited is Rs 150 crore.

How to check the allotment status of cogent E-Service Limited IPO on the Angelone App?

The easiest ways to check your IPO allotment status on the Angelone app are below:
Step 1 Login & Look for Investment Opportunities via Angelone App.
Step 2 Choose IPOs & FPOs.
Step 3 Click Order Book.

How will I get my Cogent E-Service Limited stock?

Following allotment, the Cogent E-Service Limited shares will be credited to the Demat account.

Can I use one PAN to submit multiple applications for the public issue of Cogent E-Service Limited?

No, you cannot use the same PAN to make multiple applications for this Cogent E-Service Limited IPO or any other public offering.

Is it necessary to give immediate approval to a UPI mandate request?

Yes, immediately approving a UPI mandate request is preferable. Accepting it as soon as you receive it is much better.

Who owns Cogent E-Service Limited?

Mr Gaurav Abrol is the current owner of Cogent E-Service Limited.

What are the expected listing gains for Cogent E-Service Limited?

It is difficult to anticipate the listing gains of each IPO, however, there are a few factors that have a significant impact:
1. Market movement on the day of the listing.
2. Cogent E-Service Limited stock market supply and demand from investors and dealers.
3. The interest of HNI investors in particular.

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