2-Wheeler Sales in August 2025 – Hero, TVS, and Royal Enfield Lead

The Indian two-wheeler market posted a mixed performance in August 2025, with established players like Hero MotoCorp, TVS, Bajaj Auto, and Royal Enfield registering solid growth, while electric two-wheeler makers such as Ola Electric and Ather Energy witnessed contrasting trends.

The month highlighted the continued dominance of traditional players, even as EV adoption picked up pace despite supply chain challenges.

Brand Highlights – Domestic Sales

• Hero MotoCorp led the pack with sales of 5,53,727 units, an 8% YoY rise, supported by its new Xoom 160 roll-out and other launches.
• TVS Motor Company’s total two-wheeler sales grew 30%, rising from 3,78,841 units in August 2024 to 4,90,788 units in August 2025. Domestic sales climbed 28%, increasing from 2,89,073 units to 3,68,862 units over the same period.
• Bajaj Auto reported total two-wheeler sales of 3,41,887 units in August 2025, a modest increase of 2% compared to 3,35,178 units in August 2024.
• Eicher Motors’ Royal Enfield reported sales of 1,14,002 motorcycles in August 2025, marking a 55% jump year-on-year. Exports also rose 39%, with 11,126 units shipped compared to 8,006 units in August 2024.

Electric Two-Wheelers: Accelerating Growth

• TVS’ electric two-wheeler sales stood at 25,138 units in August 2025, slightly higher than 24,779 units in August 2024. However, the availability of magnets remains a challenge in the short to medium term.
• Ola Electric recorded sales of 18,972 units in August 2025, reflecting a 31% year-on-year decline, though sales improved 6.3% sequentially.
• Ather Energy reported that it sold 17,856 units in August 2025.

Also Read: Aug 2025 Auto Sales!

Conclusion

August 2025 reinforced the two-wheeler sector’s resilience, driven by robust domestic demand and new product launches. While legacy brands expanded their market share, the EV segment continued to grow steadily, led by TVS, Ola, and Ather.

However, supply issues such as magnet availability remain short-term hurdles for the electric two-wheeler space. Overall, the numbers reflect a healthy balance of traditional growth and EV transition, setting the stage for an evolving two-wheeler market in India.

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