Walmart to Support 1 Lakh More Indian MSMEs in 3 Years Through Vriddhi Programme

US-based retail giant Walmart has announced that it will support an additional one lakh Indian Micro, Small, and Medium Enterprises (MSMEs) through its supplier development programme, Walmart Vriddhi, over the next three years. This move is expected to further boost India's MSME sector and increase Walmart’s sourcing from the country.

A New Partnership for Growth

Walmart has partnered with Ideas to Impact Foundation (i2i) to take this initiative forward. This collaboration will help MSMEs gain access to both national and international markets by using Walmart’s global supply chain and Flipkart’s e-commerce platform.

Walmart Vriddhi To Empower Indian Businesses

Walmart Vriddhi was launched in 2019 and has already trained over 70,000 MSMEs across India. The programme is designed to help small businesses with:

• Digital commerce tools
• Personalised mentorship
• Strategic partnerships
• Export readiness training
• Sustainability guidance

Walmart Vriddhi Programme to Drive India’s Economy

Walmart aims to source $10 billion worth of goods from India annually by 2027. Over the last 20 years, it has already sourced over $30 billion worth of goods. Products sourced include toys, bicycles, footwear, food, pharmaceuticals, and more.

By expanding the Vriddhi programme, Walmart is not only helping local businesses grow but also contributing to India’s economic development.

Flipkart’s Role and Samarth Initiative

Flipkart, owned by Walmart, is also playing a major role. It has launched an initiative called Samarth, which supports Indian artisans, weavers, and micro-enterprises. Flipkart now features a special section on its app showcasing these products, giving traditional sellers access to a wider customer base.

Read more: India’s US$2 Trillion Opportunity: 18 Sectors That Could Shape the Future

Conclusion

With Walmart Vriddhi and Samarth, Walmart and Flipkart are empowering Indian MSMEs to grow, go digital, and access global markets. This is a strong step toward supporting India’s digital economy and helping local businesses thrive on a global scale. 
 
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