Tata Play Revenue Drops 13.5% and Net Loss Rises to ₹551 Crore in FY26 Amid Subscriber Erosion

Tata Play posted a net loss of ₹551 crore for FY26, compared with ₹529 crore in the previous year, as the pay television business remained under pressure, as per The Economic Times report. 

Revenue for the year declined to ₹3,530 crore from ₹4,082 crore, indicative of lower subscriber additions and continued customer exits from the DTH segment. 

Industry Subscriber Base Continues to Fall 

The decline comes as more viewers move to streaming platforms and DD Free Dish. India's net pay DTH subscriber base dropped to 51 million by December 2025 from 57 million a year earlier and 62 million in 2023-24.  

Tata Play's market share also eased to 31.08%, compared with 31.42% in the previous year and 32.53% 2 years earlier. 

Debt Declines but Disputes Remain 

During the year, Tata Play reduced its adjusted debt to ₹3,357 crore from ₹4,129 crore. The company also continues to deal with a licence fee dispute with the Ministry of Information and Broadcasting.  

As of 31 March 2026, the total demand stood at ₹4,548 crore. It has made provisions of around ₹2,331 crore and disclosed ₹3,232 crore as a contingent liability. 

Other Business Developments 

The company's dispute with Sony Pictures Networks India over channel distribution remained unresolved during the year, with Sony channels continuing to remain outside Tata Play bouquets.  

Separately, Crisil said Tata Play's average revenue per user increased by around 1% in FY26, while the company continued efforts to attract customers from cable television and DD Free Dish. 

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Conclusion 

Lower pay television subscriptions continued to affect Tata Play's financial performance in FY26. At the same time, the company reduced debt while dealing with regulatory and commercial issues that remain pending. 

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