Wipro Share Price in Focus; Introduces New Operating Model for Enterprise Functions

Wipro has launched a new operating model for enterprise functions, combining consulting, artificial intelligence (AI), and enterprise transformation services.  

As per exchange filings, the model covers 4 areas: People & Change, Supply Chain & Operations, Finance Transformation, and Sales, Marketing & Customer Experience (CX). The company said the structure introduces end-to-end responsibility across these functions. 

Change in Service Delivery Structure 

The model places consulting at the start of client engagements, followed by design and operational delivery.  

Wipro Consulting will work with senior executives to define AI strategy, future operating models, and outcome-based transformation plans. The company said this approach is intended to reduce gaps between strategy and execution. 

Solution Design and Process Work 

During the solutioning phase, consulting teams will develop AI-supported operating models, carry out process re-engineering, and conduct scenario modelling.  

Wipro said the aim is to ensure solutions are designed with implementation requirements in mind rather than remaining at a conceptual stage. 

Use of AI Platforms Across Engagements 

The Wipro Intelligence suite of AI-powered platforms will be used across the engagement lifecycle, from solution design to delivery. The company said this is intended to apply AI consistently across projects rather than through isolated pilot programmes. 

Role of Business Process Services 

Wipro’s Business Process Services (BPS) teams will deliver automation, predictive analytics, and continuous optimisation across business operations. The company said these AI-enabled operating models are designed to adjust over time based on operational data. 

Enterprise Transformation Context 

Wipro said many organisations face challenges modernising operations due to fragmented consulting and execution structures and limited outcomes from AI initiatives. The integrated model is intended to consolidate advisory, technology, and operational delivery within a single framework. 

Read More: Wipro Share Price in Focus; Partners with Factory to Accelerate Agent Native Software Development! 

Wipro Share Price Performance  

As of January 30, 2026, 9:19 am, Wipro share price was trading at ₹235.95, a 1.61% decrease from the previous closing price. 

Conclusion 

The operating model brings consulting, AI platforms, and delivery services under one structure for enterprise functions. Wipro said the framework is intended to link strategy with operations and support ongoing changes across core business areas. 

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