Varun Beverages Share Price in Focus; Plans Entry into Alcoholic Beverages with KIVA Spirits

Varun Beverages has decided to set up a wholly owned subsidiary in India for its proposed entry into the alcoholic beverages business, as per a filing dated August 25, 2026. The new company, called KIVA Spirits and Company Limited, will also deal in ready-to-drink (RTD) products and allied categories. 

The board approved the proposal on August 25, 2026. The subsidiary is yet to be incorporated, and its formation and business activities will be subject to the required approvals. Varun Beverages will hold 100% of its paid-up equity share capital. 

₹10 Crore Authorised Capital 

KIVA Spirits is proposed to have an authorised share capital of ₹10 crore and a paid-up equity share capital of ₹9 crore. The company will subscribe to the shares through cash consideration, with each share carrying a face value of ₹10. 

The proposed subsidiary will operate in the alcoholic beverages sector. Its incorporation will require prior approval from the Ministry of Corporate Affairs, according to the disclosure made by Varun Beverages. 

Prathmesh Mishra to Head Business 

The board has appointed Prathmesh Mishra as Chief Executive Officer and Managing Director of the proposed subsidiary. He will take charge of the new company being formed for Varun Beverages’ RTD and alcoholic beverages business. 

Mishra has over 30 years of experience in consumer businesses. He most recently served as Managing Director for Korea and Japan at Diageo and has previously held senior roles at Diageo India. He also spent 14 years at Pernod Ricard India. 

Tunisia Joint Venture 

In a separate decision, the board approved the incorporation of a joint venture company in Tunisia. The proposed company will produce and distribute carbonated soft drinks, juices, water and dairy products. 

Varun Beverages will hold 75% in the proposed Tunisia venture, while Bevanda will own the remaining 25%. The company is proposed to have share capital of TND 9 million and is also subject to applicable approvals. 

Read More: Honasa Consumer Share Price in Focus; Calls Off Proposed Acquisition of 58% Stake in Fluence Pharma! 

Varun Beverages Share Price Performance  

As of August 26, 2026, 11:20 am, Varun Beverages share price was trading at ₹426.45, a 2.64% decrease from the previous closing price. 

Conclusion 

The two proposals cover separate businesses and markets. KIVA Spirits will handle the proposed alcoholic beverages and RTD business in India, while the Tunisia venture will focus on the production and distribution of non-alcoholic beverages. 

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