4 Fund Houses Cross ₹1 Lakh Crore AUM in B30 Cities: SBI Mutual Fund Leads

India’s mutual fund industry shows growing investor participation beyond top cities, with four leading asset managers crossing ₹1 lakh crore AUM from B30 cities, highlighting a shift in retail investment penetration.

SBI Mutual Fund Leads

SBI Mutual Fund tops the list, managing ₹2.73 lakh crore AUM from B30 cities, commanding the highest contribution. Following closely, HDFC Mutual Fund manages ₹1.66 lakh crore, while ICICI Prudential Mutual Fund holds ₹1.55 lakh crore under management. Nippon India Mutual Fund also exceeds the ₹1 lakh crore mark with ₹1.26 lakh crore from B30 cities. These figures reflect growing investor confidence and penetration in tier-2 and tier-3 regions of India.

B30 Cities Now Contribute 18.46% of Total Industry AUM

The total AUM sourced from B30 cities stands at ₹13.82 lakh crore, representing 18.46% of the mutual fund industry's total ₹74.86 lakh crore. The data signals growing awareness and financial inclusion outside metropolitan areas, aided by digital platforms and local advisor networks.

High B30 Exposure for Emerging and Fintech-driven Mutual Funds

While traditional giants dominate in volume, newer players are making waves with high B30 share percentages. Shriram Mutual Fund tops with 32.78% of its AUM from B30 cities, followed by Quant Mutual Fund (31.62%), Groww Mutual Fund (31.12%) and Zerodha Mutual Fund (28.38%). These fintech-influenced funds depend heavily on tier-2 and beyond investors.

Read More: 5 AMCs Register Over ₹15,000 Crore AUM Surge in June; SBI Mutual Fund Records Highest Inflow!

Kotak, Axis, Aditya Birla and UTI Among Mid-tier Players Over ₹50,000 Crore B30 AUM

Fund houses like Kotak Mahindra Mutual Fund (₹64,647 crore), Aditya Birla Sun Life (₹72,219 crore), UTI Mutual Fund (₹73,860 crore), and Axis Mutual Fund (₹67,840 crore) show robust performance in B30 cities. These firms benefit from regional distribution, brand familiarity, and increased financial literacy efforts in smaller towns.

Conclusion

The rising AUM from B30 cities underscores the evolving face of Indian investing. Traditional and new-age fund houses alike are capitalising on the untapped potential of India’s smaller towns and cities, pointing to a more geographically inclusive financial future.

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