InterGlobe Aviation Ltd (IndiGo) has signed a one-year memorandum of understanding with the Singapore Tourism Board (STB) to jointly promote travel between India and Singapore. This is the airline’s first formal partnership with a national tourism board.
The agreement includes joint marketing activities aimed at positioning Singapore as a key business and leisure destination for Indian travellers. Campaigns will run across multiple platforms to drive route-level bookings through IndiGo’s network.
IndiGo currently operates flights to Singapore from nine Indian cities. In total, over 270 weekly flights from 15 Indian cities connect to Singapore via Changi Airport. The airline’s existing frequency gives it access to a broad base of outbound Indian travellers.
As per STB data, more than 5 lakh Indian visitors travelled to Singapore in the first half of 2025. India remains among the top three source markets for Singapore tourism, supported by consistent air capacity and connectivity.
IndiGo is set to introduce its business class product, IndiGoStretch, on the Delhi-Singapore and Mumbai-Singapore routes. The service is scheduled to begin on August 9, 2025, which also coincides with Singapore’s National Day.
As part of the collaboration, a year-long tourism campaign titled Untold Singapore will be rolled out. It will focus on driving awareness and interest among Indian passengers through both digital and offline promotions.
”As we celebrate 60 years of India-Singapore diplomatic relations in 2025, our expanded collaboration with IndiGo and the launch of the year-long ’Untold Singapore’ campaign positions us to harness the potential of India’s dynamic travel market,” stated Melissa Ow, Chief Executive, Singapore Tourism Board.
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As of 9:54 AM on July 30, 2025, InterGlobe Aviation Ltd (IndiGo) share price was trading at ₹5,747.50, a 0.15% decrease.
With demand and established flight operations on the route, IndiGo’s agreement with STB focuses on leveraging existing infrastructure and market interest to support international travel volumes in FY25.
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Published on: Jul 30, 2025, 10:00 AM IST
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