Lemon Tree Share Price In Focus As Hotel Group Signs New Property In Mhow

Lemon Tree share price is in focus on June 12,  after the company announced the signing of a new hotel property in Mhow, Madhya Pradesh. This development is part of Lemon Tree Hotels' ongoing expansion strategy aimed at strengthening its presence in key cultural and spiritual destinations across India.

Lemon Tree Share Price In Focus Amid Strategic Expansion

Lemon Tree share price was seen trading flat at ₹140.18 on NSE as of 9:59 AM. The stock drew attention following the announcement of a new property under the Lemon Tree Premier brand in Mhow, Madhya Pradesh. The move is part of the group’s broader strategy to expand its hospitality footprint in emerging tourism and spiritual hubs.

New Property Signed In Mhow, Madhya Pradesh

Lemon Tree Hotels Limited, through its wholly owned subsidiary Carnation Hotels Private Limited, has signed a new property under the Lemon Tree Premier brand in Mhow. The upcoming hotel will offer 72 well-appointed rooms, along with a restaurant, meeting room, banquet hall, swimming pool, spa and other public amenities.

Located around 30 km from Indore Airport and 29 km from Indore Railway Station, the property is well connected by road and offers easy accessibility for both leisure and business travellers.

Mhow: A Blend Of History, Spirituality And Nature

Mhow, officially named Dr Ambedkar Nagar, is a scenic cantonment town known for its historical and spiritual significance. It is famously recognised as the birthplace of Dr B.R. Ambedkar, with the Bhim Janmabhoomi memorial attracting thousands of visitors, particularly during Ambedkar Jayanti.

The region is also known for natural attractions like the majestic Patalpani Falls, which becomes especially picturesque post monsoon, and Janapav Kuti, a peak known for its panoramic views and mythological relevance. The town’s unique combination of culture and nature is likely to enhance its appeal as a tourist destination.

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Expansion Strategy In Madhya Pradesh

Commenting on the development, Mr Vilas Pawar, CEO - Managed & Franchise Business, Lemon Tree Hotels, expressed optimism about the group’s growing presence in the state. “We are thrilled to expand our presence in Madhya Pradesh, complementing our existing portfolio of four operational hotels with 6 exciting new properties in the pipeline,” he said.

The addition of Lemon Tree Premier, Mhow, is aligned with Madhya Pradesh’s emergence as a destination for wellness, spiritual tourism, and heritage hospitality.

About Lemon Tree Hotels Limited

Lemon Tree Hotels Limited (LTHL) is one of India’s largest and most diversified hospitality groups, operating across various segments including upscale, upper-midscale, midscale and economy. The group operates through a combination of owned, leased, operated and franchised properties.

Its brand portfolio includes Aurika Hotels & Resorts, Lemon Tree Premier, Lemon Tree Hotels, Red Fox Hotels, Keys Prima, Keys Select and Keys Lite, addressing a wide range of customer preferences and price points.

Since launching its first hotel in 2004, the group has expanded to a portfolio of over 210 hotels, including 110 operational properties and more than 100 in the pipeline. Lemon Tree Hotels has a strong presence in metro cities such as Delhi NCR, Mumbai, Bengaluru, Hyderabad and Chennai, along with tier II, III and IV cities across 73 destinations. It has also expanded internationally with properties in Dubai, Bhutan and Nepal.

Conclusion

With this new addition in Mhow, Lemon Tree Hotels continues to build on its strategic growth plans while tapping into regions with strong tourism potential. As the hospitality sector evolves, developments like these highlight how hotel chains are positioning themselves to cater to a diverse and expanding market.

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