Nandani Creation Ltd revealed its strategic partnership with Reliance Centro, a prominent fashion store in India.
This collaboration is set to expand Jaipur Kurti's retail footprint, offering its latest women's wear collections in 12 Reliance Centro stores nationwide.
The partnership aligns with Nandani Creation's goal to strengthen its direct-to-consumer ecosystem and enhance its retail network.
Jaipur Kurti's collaboration with Reliance Centro is a significant step in expanding its retail presence.
Reliance Centro is known for offering a diverse range of premium styling options, including apparel, footwear, and cosmetics.
By partnering with such a renowned brand, Jaipur Kurti aims to provide an immersive shopping experience that resonates with Indian consumers.
In addition to this partnership, Nandani Creation operates 8 COCO retail stores and 5 FOFO retail stores across various cities, including Jaipur, Ahmedabad, and Delhi.
The company also has a presence in over 80 SIS stores, 53 Reliance Trends stores, and 35 Avantara & Kalanikethan stores.
Furthermore, Jaipur Kurti retails through major e-commerce platforms and its proprietary website, enhancing its omnichannel strategy.
Sales increased to ₹69.64 crore in FY25 from ₹45.09 crore in FY24. Operating profit improved to ₹9.12 crore in FY25 from ₹4.30 crore in FY24, and operating margin expanded to 13.10% from 9.54%. Profit after tax (PAT) rose to ₹3.71 crore in FY25 from ₹0.55 crore in FY24 (EPS ₹2.15 vs ₹0.33).
Founded in 2012, Nandani Creation Ltd is a Jaipur-based fashion company specialising in women's Indian wear.
The company operates under the brands "Jaipur Kurti" and "Amaiva- By Jaipur Kurti," offering products through online platforms, its website, mobile application, and retail stores.
With its manufacturing set-up in Jaipur, the company is committed to delivering quality and style to its customers.
As of January 06, 2026, at 2:51 PM, Nandani Creation share price on NSE was trading at ₹36.69 up by 4.89% from the previous closing price.
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The partnership between Jaipur Kurti and Reliance Centro marks a pivotal moment in Nandani Creation's retail strategy. By expanding its presence in 12 Reliance Centro stores, the company aims to enhance its offline reach and provide a seamless shopping experience for its customers.
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Published on: Jan 6, 2026, 3:36 PM IST
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