Mother Dairy Cuts GST on More Than 150 Products; Butter and Ghee Prices Reduced

Mother Dairy Managing Director, Manish Bandlish, announced that the company has implemented GST reductions across more than 150 products. The cuts cover categories such as dairy, Safal, pickles, coconut water, and tomato puree.

“These changes have been implemented across multiple channels as of today morning, and we are already seeing good traction from the customers,” Bandlish told CNBC TV18.

Price Reductions for Consumers

The GST cuts have translated into direct relief for consumers. Key reductions include:

• Butter (500g): price reduced from ₹305 to ₹285
• Ghee: reduced by ₹30–40 per kg

Bandlish noted that over 90% of these changes have already been rolled out across retail booths and online platforms, with staff trained to address consumer queries.

Boost to Festival Demand

The company expects the lower prices to spur festival season demand, with Bandlish projecting a 10–15% seasonal jump in sales. He said consumer confidence is improving as the tax benefits are being passed on fully.

Positive Impact on Dairy Ecosystem

Highlighting the wider benefits, Bandlish said the GST cuts are expected to support nearly 10 lakh farmers supplying milk to Mother Dairy. Increased demand will strengthen the dairy supply chain and provide stability across the ecosystem.

Read More: Milk to Get Cheaper by up to ₹2 as Mother Dairy Transfers GST Benefit to Customers

Conclusion

With GST cuts spanning a wide product range, Mother Dairy is aiming to provide relief to consumers while stimulating festival demand. The move not only strengthens consumer sentiment but also enhances the livelihood of farmers linked to the company’s supply network.

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