JioHotstar Expands to UK, Canada and Singapore With 160,000 Hours of Content

JioHotstar is taking its streaming service beyond India, with the UK, Canada and Singapore becoming its first international markets in this expansion. The platform is positioning the move around Indian entertainment and the strong connection of South Asian audiences with content from the region. 

The service will be available on mobile devices and connected TVs, with its app accessible through the Apple App Store and Google Play Store. 

160,000 Hours of Content Across Languages 

The international catalogue will feature more than 160,000 hours of content in over 12 languages. Films, television, regional programmes, non-fiction, kids' content and anime will form part of the offering. 

JioHotstar also plans to add more than 30,000 hours of fresh content every year. Personalised recommendations, interactive features and flexible subscription options will be part of the streaming experience. 

Subscription Plans Across Three Markets 

In the UK, JioHotstar will cost £19.99 quarterly or £69.99 annually. Canadian users will pay C$19.99 quarterly and C$49.99 annually. 

For viewers in Singapore, the pricing is set at S$29.98 quarterly and S$69.98 annually. 

JioStar Outlines International Strategy 

Amit Malhotra, Head of International Business at JioStar, said the company sees the streaming opportunity as extending beyond catalogue size. He highlighted the way audiences discover and interact with entertainment as an important part of the experience. 

Malhotra said the international push is aimed at a broader global audience, while recognising the connection South Asian viewers have with Indian entertainment across languages and generations. 

Read More: JioBlackRock Mutual Fund Changes Names of Low and Short Duration Funds! 

Conclusion 

JioHotstar's entry into three overseas markets brings its Indian entertainment catalogue to audiences in the UK, Canada and Singapore. With a large multilingual library and regular additions planned, the platform is now taking its streaming proposition to a wider international audience. 

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