Amplify Digital Payments ETF Share Price

The recent shift in the payments industry has been the transition away from the traditional payments methods and into mobile methods. It is commonly held that consumer spending accounts for approximately two thirds of U.S. Gross Domestic Product (GDP) which in real terms equates to roughly 11.5 trillion dollars. It is estimated by the Electronic Transaction Association (ETA) that 70% of these transaction are conducted electronically. While the basic infrastructure that facilitates electronic payments (e-payments) has been in place for decades, it has recently evolved to facilitate the demands of a now global industry. Per the ETA, industry segments include Card Networks, Infrastructure & Software Providers, Processors and/or Solutions companies; players from each of these segments are represented in the fund. ETFMG Prime Mobile Payments ETF (IPAY), the World's first Mobile/Electronic Payments ETF, was created to provide the market with a transparent vehicle to invest in the increasingly important Mobile Payments industry. Mobile payments is inclusive of the many growing forms of mobile payments involving both electronic and digital payments. The Fund seeks to provide investment results that, before fees and expenses, correspond generally to the price and yield performance of the Prime Mobile Payments Index.