RateGain and Kamat Hotels Forge Partnership to Enhance Revenue and Digital Reach

RateGain Travel Technologies has announced a strategic partnership with Kamat Hotels (India) Limited, a renowned hospitality chain with a robust presence in India. This collaboration is set to empower Kamat Hotels to enhance direct bookings, increase brand visibility, and optimize guest acquisition across its 18 luxurious properties, including Ecotels, Heritage Hotels, and Leisure Resorts.
Leveraging RateGain’s Advanced Technology for Growth
Kamat Hotels, with a legacy of over 85 years, is celebrated for redefining luxury and comfort, including the establishment of Asia’s first Ecotel hotel. The partnership with RateGain aims to elevate the hotel’s digital presence and improve brand conversions. RateGain’s advanced solutions will enable Kamat Hotels to create highly targeted marketing campaigns, thereby improving direct revenue and enhancing Return on Advertising Spend (ROAS).
UNO Demand Booster to Drive Direct Acquisition
A key component of this partnership is RateGain’s UNO Demand Booster, known for driving direct customer acquisition through automated bidding strategies and scientific parity monitoring. This tool will unify distribution channels and ensure Kamat Hotels remains competitive in the evolving hospitality landscape.
By utilising cutting-edge technology and data-driven insights, Kamat Hotels is well-positioned to adapt to market trends, offering enhanced guest experiences while ensuring long-term business growth. This collaboration reflects Kamat Hotels’ ongoing commitment to innovation and providing exceptional service to its clientele.
Commenting on this collaboration, the Senior Marketing Head at Kamat Hotels (India), Aloy Lobo, said, “Kamat Hotels (India) Limited is committed to providing exceptional guest experiences and partnering with RateGain is a strategic step towards achieving this goal. We believe that RateGain’s Demand Booster backed by a wealth of travel data and parity insights will be instrumental in driving direct bookings and strengthening our brand presence.”
Yogeesh Chandra, Chief Strategy Officer at RateGain, stated, “We’re confident our partnership with Kamat Hotels (India) Limited will drive significant growth in direct bookings. UNO Demand Booster leverages RateGain’s data lake and integrates with parity and content optimisation tools to enhance conversions. Combined with precise targeting, automated bidding, and full-funnel coverage, we’ll empower Kamat Hotels to outperform competitors and boost revenue.”
On November 26, 2024, RateGain Travel Technologies share price opened at ₹707.90, touching the day’s high at ₹725.00, as of 11:24 AM on the NSE.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.
Published on: Nov 26, 2024, 11:47 AM IST
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