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Eicher Motors Share Price Surges Over 6% to Hit 52-Week High on Robust Sales Growth

Updated on: Jan 2, 2025, 2:31 PM IST
Eicher Motors' share price surged over 6%, hitting a 52-week high after Royal Enfield posted 25% YoY growth in December sales and expanded globally.
Eicher Motors Share Price Surges Over 6% to Hit 52-Week High on Robust Sales Growth
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Eicher Motors Limited witnessed its share price surge by over 6% on January 2, 2025, reaching a fresh 52-week high. The rise was attributed to impressive sales figures from its motorcycle division, Royal Enfield, which recorded 25% year-on-year (YoY) growth in December 2024.

Sales Performance Highlights

  • Domestic Sales: Grew by 19% to 67,891 units compared to 57,291 units in December 2023.
  • Exports: Recorded a remarkable 90% YoY growth, reaching 11,575 units.
  • Overall Growth: Total sales stood at 79,466 units, marking a 25% increase from 63,387 units in December 2023.

For the financial year-to-date (April to December 2024), Royal Enfield achieved a 6% growth, with total sales of 7,27,077 units.

Expanding Global Presence

Royal Enfield strengthened its international footprint by inaugurating its first fully owned CKD (Completely Knocked Down) assembly facility outside India in Thailand. The plant, located in Samut Prakan, has a capacity of over 30,000 units annually, highlighting the brand’s commitment to the Asia-Pacific market.

Pre-Owned Market Expansion

The company expanded its pre-owned motorcycle business, REOWN, which is now present in 236 cities across India with 475 dealerships. Launched in 2023, REOWN simplifies buying, selling, and exchanging Royal Enfield motorcycles, ensuring transparency and reliability.

Cultural Initiatives and Community Engagement

As part of its social mission, Royal Enfield hosted Journeying Across the Himalayas, a 10-day festival in Delhi celebrating the Himalayan culture and ecology. This initiative highlights the brand’s focus on building a passionate riding community.

Product Lineup and Innovation

Royal Enfield’s premium line-up includes electric vehicle brand, Flying Flea- including the Classic-styled Flying Flea C6 and Scrambler-styled Flying Flea S6- that recently showcased in Milan. It also includes the, Bear 650, Classic 650, Guerrilla 450 modern roadster, Hunter 350, Meteor 350, Super Meteor 650, Interceptor 650 and Continental GT 650 twins, the Shotgun 650, the new Himalayan adventure tourer, the Scram 411 ADV Crossover, the iconic Bullet 350, Classic 350 and the new Goan Classic 350. 

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions. 

Investments in the securities market are subject to market risks, read all the related documents carefully before investing.

Published on: Jan 2, 2025, 2:31 PM IST

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