Mahindra & Mahindra Seeks Land for New Plant to Boost Service Network

Mahindra & Mahindra is scouting for land to set up a greenfield manufacturing facility, as per news reports. The new site will add capacity to support both domestic demand and exports. The company has approached the Maharashtra government for 350 acres in Igatpuri, where it already has a presence.
Production Plans
As per PTI, at present, Mahindra is increasing output at its Chakan facility by 2.4 lakh units. Even with this expansion, officials said additional capacity is required. Land identification is still underway, and no timeline has been given as land acquisition can be a lengthy process.
The company has set a goal of achieving a production capacity of 10 lakh electric vehicles by 2027. This target is in line with its wider plans for electric and conventional SUVs.
Read more: Uber CEO Says Rapido Now Key Rival in India, Replacing Ola!
NU IQ Platform
Mahindra recently introduced its NU IQ platform, a modular, multi-energy base for upcoming SUVs. The first product from this platform is scheduled for launch in 2027. The architecture has been built to serve both Indian and international markets.
The automaker currently operates around 1,100 service outlets. It is adding 150-200 new outlets annually to match vehicle growth.
Urban and Rural Coverage
Mahindra’s expansion covers both rural and city markets. While its earlier strength was in semi-urban regions, demand has grown in urban centres. Cities including Mumbai and Delhi have seen recent network additions, with other metros expected to follow.
As per news reports, Mahindra has raised its SUV market share from 11% to 27%. For the ongoing financial year, it expects 15-20% growth in sales. Rural demand, supported by the monsoon and the festive season, is expected to contribute.
Mahindra & Mahindra Share Price Performance
As of 09:38 AM on August 25, 2025, Mahindra & Mahindra share price was trading at ₹3,412.10, a 0.27% increase from the previous closing price.
Conclusion
Mahindra is moving ahead with plans for a new plant, higher EV capacity, and a larger service network to support its expanding product portfolio and customer base.
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Published on: Aug 25, 2025, 9:41 AM IST

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