As per news reports, Uber is revising its competitive outlook in the Indian mobility market. The company's global CEO, Dara Khosrowshahi, acknowledged during a conversation with Nikhil Kamath that Rapido, a rising Indian ride-hailing firm, has now become Uber’s primary competition, replacing Ola. This shift highlights evolving market dynamics driven by rider preferences and lower commission incentives for drivers.
Speaking on the podcast ‘People By WTF’ hosted by Nikhil Kamath, Dara Khosrowshahi shared that Ola, once Uber’s biggest rival in India, is no longer its main concern. Rapido, offering two-wheeler and three-wheeler rides, has quickly built dominance, especially across Tier 2 and Tier 3 cities. Founded in 2015 by Aravind Sanka, Pavan Guntupalli and SR Rishikesh, Rapido has leveraged its early-mover advantage in the bike-taxi segment to gain market traction.
Rapido’s strategy centres on offering low commission rates and encouraging driver earnings through subscription-based models. This innovative approach contrasts Uber and Ola’s commission rates, which reportedly stand around 18% to 22%, whereas Rapido charges merely 0% to 5% per ride.
Multiple factors have led to Rapido's surge. Ola experienced product-related setbacks, user complaints, and unrest among drivers regarding high commissions, especially in its electric vehicle vertical. In contrast, Rapido focused on affordability and simplicity, helping it carve out a loyal customer base. By early 2025, over 20,00,000 drivers used Rapido's platform monthly, according to co-founder Aravind Sanka.
Read More: Rapido, Uber Restart Bike Taxi Services in Karnataka After 2-Month Ban!
Users have increasingly preferred short-distance and economical options which are Rapido’s core strength. Its quick scale-up in three-wheeler services and entry into cab aggregators expanded its mobility footprint. Uber India is now recalibrating strategies in light of Rapido’s rising influence and consumer trust in localised, value-driven services.
Uber has officially repositioned Rapido as its main competitor in India. Backed by a strong business model with low commissions and rapid market reach, Rapido is reshaping the mobility landscape and challenging established players with its efficient ride services.
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Published on: Aug 23, 2025, 11:45 AM IST
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