PC Jeweller Limited has entered into a strategic partnership with a government-backed institution to expand its footprint through entrepreneurship-led growth in the gems and jewellery sector.
The company has executed a Memorandum of Understanding (MoU) with the National Skill Development Corporation (NSDC), operating under the Ministry of Skill Development & Entrepreneurship, Government of India, on March 26, 2026.
Under this agreement, PC Jeweller has been selected as the Industry/Franchise Partner for the gems and jewellery segment.
The partnership aims to facilitate the development and onboarding of up to 2,00,000 micro-entrepreneurs across India over a 5-year period under the PC Jeweller brand.
This initiative is aligned with NSDC’s broader programme, the National Entrepreneurship Drive (NED), which is designed to promote job creation, entrepreneurship, and local economic growth across multiple sectors.
The NED initiative spans 15 sectors, with one lead industry partner identified for each to ensure structured implementation, scalability, and measurable impact.
PC Jeweller’s selection as the designated partner for the gems and jewellery sector positions it at the centre of this ecosystem.
Beyond its developmental role, the MoU also opens up opportunities for the company to expand its retail presence through an entrepreneur-led distribution model.
This approach enables deeper market penetration while aligning with national priorities around skill development and employment generation.
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As of March 30, 2026, at 11:41 AM, PC Jeweller share price is trading at ₹7.80 per share, reflecting a decline of 2.13% from the previous closing price.
The NSDC partnership marks a strategic move for PC Jeweller, combining business expansion with participation in a large-scale national entrepreneurship initiative.
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Published on: Mar 30, 2026, 3:39 PM IST
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