Ahead of IPO, Flipkart is moving decisively to embed artificial intelligence across its operations, marking a transition from planning to full-scale implementation.
The Walmart-owned e-commerce company is positioning AI as central to its next phase of growth, even as it prepares for a potential public listing.
As per The Business Standard report, Chief Executive Kalyan Krishnamurthy indicated that the company is entering a stage where AI is “no longer experimental” and is becoming fundamental to how the business operates.
He emphasised that to remain competitive, Flipkart must “build on AI” as the industry evolves rapidly.
To drive this transition, the company has appointed Hemant Badri to lead its “AI Transformation Charter”. His role now extends beyond existing responsibilities across supply chain, the quick-commerce unit Minutes, customer experience and recommerce.
He will focus on identifying and scaling high-impact AI use cases, signalling a shift from broad strategy to measurable execution.
Krishnamurthy explained that being AI-first means “intelligent systems should sit at the core of what we build”, enabling a more intuitive customer experience, improved seller tools and greater internal efficiency where AI handles routine tasks.
The transformation is supported by a broader restructuring under Flipkart’s “OneTech” initiative, which integrates engineering, product and data teams into a unified framework.
Hemant Badri will work alongside Balaji Thiagarajan, the company’s chief product and technology officer, who continues to oversee technology strategy and engineering.
Thiagarajan, who joined in September after roles at Google, Microsoft, Uber and Yahoo, succeeded Jeyandran Venugopal following his departure in February 2025.
He described the ongoing transformation as “changing the engines of a flying plane”, highlighting the complexity of upgrading systems while maintaining operations at scale.
The company is replacing legacy infrastructure with AI-first architecture, including large language models and agentic frameworks, while ensuring continuity of business operations. This shift spans customer experience, supply chain operations and broader platform capabilities.
Flipkart’s push comes amid intensifying competition in India’s e-commerce market, where rivals are investing heavily in AI-driven personalisation, logistics optimisation and seller tools.
The company’s focus on execution reflects a broader industry trend, where the challenge is no longer access to AI but the ability to deploy it effectively.
India’s digital commerce market is projected to grow from $90 billion to $250 billion by 2030, driven by evolving consumer behaviour.
Over 220 million Gen Z shoppers are expected to contribute nearly 45% of total online spending, as shopping shifts from a linear funnel to an always-on discovery model.
Read More: Flipkart Eyes Over 1,500 Dark Stores by 2026 as Quick Commerce Grows: UBS Report!
With leadership focus, technology overhaul and AI-led execution, Flipkart is reshaping its operating model to align with evolving market dynamics and future growth opportunities.
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Published on: Apr 9, 2026, 11:10 AM IST
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