
General Atlantic’s planned partial stake sale is reportedly placing ByteDance’s valuation near $550 billion, according to recent news reports. The process began recently, with the firm aiming to complete the transaction by March. The exact stake size and financial terms are yet to be disclosed.
Reports suggest that the proposed pricing points to a sharp rise from earlier benchmarks. ByteDance was valued at more than $330 billion during a share buyback last year. A secondary trade in November placed the figure closer to $480 billion.
The current discussions suggest another increase in how privately held shares are being priced.
General Atlantic first invested in ByteDance in 2017, when the company’s valuation stood at around $20 billion. The planned stake sale comes as some of its funds near the end of their lifecycle. Private equity funds usually operate within a 10-12 year window before returning capital to investors.
ByteDance is not publicly listed, and its valuation is shaped by negotiated trades among existing shareholders. Internal estimates at General Atlantic are said to align with the $550 billion level now being discussed. Secondary transactions are often used as reference points for investor demand.
The company operates platforms including Toutiao and Douyin, the domestic version of TikTok in China. It has also expanded into consumer AI through its chatbot Doubao. ByteDance’s revenues have surpassed those of Meta, with profit for 2025 estimated at about $48 billion.
Its investor base includes KKR, Susquehanna International Group, and Primavera Capital Group. Venture firm HSG is separately raising a continuation fund to hold ByteDance shares from maturing investments at a valuation of $350-$370 billion.
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If completed, the sale would provide an updated benchmark for ByteDance’s value in secondary markets. Details of the transaction are yet to be confirmed.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.
Investments in the securities market are subject to market risks, read all the related documents carefully before investing.
Published on: Feb 26, 2026, 11:50 AM IST

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