United Breweries Limited has partnered with global malt producer Soufflet Malt to set up a new malt manufacturing facility in South Rajasthan, in a move aimed at strengthening raw material security and deepening its agricultural linkages.
The proposed “state-of-the-art malthouse” will have an initial production capacity of 1,10,000 tonnes per year, with commissioning of the first phase targeted for early 2028. The companies plan to double capacity in the second phase.
The facility will supply high-quality malt for United Breweries’ portfolio, including popular brands such as Kingfisher and Heineken. The investment is expected to enhance backward integration, secure long-term malt supplies and support the company’s next phase of growth.
As per news reports, the senior management has described the partnership as “strategic and future focused,” adding that it will help ensure consistent access to high-quality malt while preparing for category expansion in India’s beer market.
The investment aligns with the company’s MALTiply 2030 strategy, which is aimed at expanding global capabilities through stronger local production networks.
Beyond manufacturing, the project is expected to generate around 400 direct and indirect jobs, along with 700 additional rowles across the supply chain.
The companies plan to source up to 2,50,000 tonnes of barley annually, engaging more than 50,000 farmers in Rajasthan. The initiative is expected to strengthen the state’s agricultural ecosystem, offering training and stable procurement channels for growers.
Soufflet Malt has been operating in India since 2014 and already runs a malt house in Alwar, Rajasthan, with an annual capacity of 18,000 tonnes.
The upcoming facility will incorporate sustainability and automation measures, including zero liquid discharge systems, advanced water management processes and digital grain-handling systems. These measures are designed to improve operational efficiency while minimising environmental impact.
United Breweries share price was trading 0.53% higher at ₹1,616.20 as of 11:25 am. The stock has gained 11.11% in the past month but remains down 20.31% over the past year.
Read more: India Has Sealed 9 Trade Pacts Since 2014; 5 More FTAs Set to Go Live Soon.
With the Rajasthan malthouse project, United Breweries is tightening control over its supply chain while expanding its rural footprint. The partnership not only supports long-term raw material security but also signals confidence in sustained growth in India’s beer market, backed by farmer engagement and sustainability-driven infrastructure.
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Published on: Feb 20, 2026, 2:19 PM IST
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