
As per The Business Standard report, IT services major LTM is set to revolutionise its pricing strategy with the introduction of Blueverse Credit, an AI-based model that integrates human and digital labour.
Scheduled for launch in the first quarter of FY27, this innovative approach aims to align with the growing trend of agentic AI in business operations.
According to CEO Venu Lambu, Blueverse Credit will serve as LTM's AI currency, enabling customers to access AI skills, purchase outcome-based services, or buy defined blocks of effort like modernisation or cloud migration.
This model combines human effort with digital employees, creating a unified pricing structure.
The Blueverse Credit framework marks a shift from traditional billing methods to a model that incorporates both human and digital labour.
This approach reflects a broader economic trend towards subscription-based consumption, where services are increasingly offered as a service.
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LTM's framework introduces the concept of digital employees, complete with IDs and avatars, managed by human mentors.
These digital employees will evolve based on the services priced through the new AI currency, allowing for collaboration between agents and humans in delivering outcomes.
As enterprises increasingly adopt AI-led workflows, LTM's model seeks to align pricing with this shift. The company reported a 23.4% rise in net profit to ₹1,392 crore and a 15.6% increase in revenue to ₹11,292 crore for Q4FY26.
CEO Lambu noted that client budgets for FY27 are largely directed towards AI technologies, with a focus on productivity gains and indirect efficiencies.
As of April 27, 2026, at 9:58 AM, LTM share price on NSE was trading at ₹4,353.50 up by 1.66% from the previous closing price.
LTM's introduction of Blueverse Credit reflects a significant shift in pricing strategy, aligning with the growing adoption of AI in business operations. By combining human and digital efforts, the company aims to offer a more integrated and efficient service model.
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Published on: Apr 27, 2026, 10:26 AM IST

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