LG Electronics India Limited has announced the launch of its new air conditioner portfolio compliant with the 2026 Bureau of Energy Efficiency (BEE) Star Rating norms.
The rollout comes ahead of the summer season and aims to provide consumers with access to updated energy-efficient cooling solutions.
The company has aligned its product portfolio and supply chain with the revised efficiency framework.
LG Electronics India stated that it is among the early adopters of the 2026 BEE Star Rating standards for residential air conditioners. The revised norms introduce stricter efficiency thresholds, requiring manufacturers to enhance product energy performance.
The company confirmed that its updated range has been available in the market since early January, ensuring that customers purchasing ahead of peak summer demand receive models aligned with the new standards.
Under the updated efficiency benchmarks, air conditioners are expected to consume less power compared with earlier-rated models. Industry estimates suggest that upgrading to a 5-star unit under the 2026 framework could result in savings of up to ₹19,000 over a 10-year period, depending on usage patterns and electricity tariffs.
The new framework also reclassifies existing models, meaning some products previously rated as 5-star may now fall under a 4-star category. This change reflects stricter measurement standards rather than reduced product performance.
The 2026 lineup includes features such as Precool and Energy Manager+. The Precool function uses geofencing through LG’s ThinQ platform to activate cooling based on user proximity settings. Energy Manager+ analyses usage history and suggests operating schedules to help manage power consumption.
These additions are intended to offer users greater control over cooling preferences and electricity usage.
LG Electronics India indicated that its manufacturing and supply chain operations have been aligned with the new BEE guidelines. Older models produced under previous norms will remain available until existing inventories are sold, giving buyers flexibility in their purchasing decisions.
The company is also rolling out an awareness campaign across retail and digital channels to explain the revised star rating system to consumers.
LG Electronics India’s shares were trading at ₹1,373.90, up 1.27% at 2:40 PM on the NSE. The stock opened at ₹1,325.50, touched a high of ₹1,378.80 and a low of ₹1,325.50 during the session. The previous close stood at ₹1,356.70.
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LG Electronics India’s introduction of 2026 BEE-compliant air conditioners marks an early transition to stricter energy efficiency standards. As the revised framework comes into effect across the industry, consumer adoption and market response will shape the pace of replacement demand in the upcoming seasons.
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Published on: Jan 21, 2026, 2:54 PM IST
Neha Dubey
Neha Dubey is a Content Analyst with 3 years of experience in financial journalism, having written for a leading newswire agency and multiple newspapers. At Angel One, she creates daily content on finance and the economy. Neha holds a degree in Economics and a Master’s in Journalism.
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