ICICI Prudential Life Launches ULIP BSE 500 Enhanced Value 50 Index Fund

ICICI Prudential Life Insurance has unveiled a new ULIP investment option, the ICICI Prudential Life BSE 500 Enhanced Value 50 Index Fund, designed to help investors gain equity exposure through a value-oriented approach.

Key Development: Launch of a Value-Focused ULIP Fund

The newly launched ULIP mirrors the BSE 500 Enhanced Value 50 Index, investing in companies across large, mid, and small-cap segments. Stock selection is driven by the value factor, which evaluates earnings, book value and sales relative to price. Being passively managed, the fund provides investors with a clear and rule-based structure without the need for active stock picking.

Insights from the Company

As per the news reports, Manish Kumar, Chief Investment Officer at ICICI Prudential Life, highlighted that the ULIP offers investors “a simple and transparent way to participate in India’s growth story.”

He emphasised the long-term benefits of ULIPs, stating that “wealth creation is a long-term process and ULIPs, by design, are ideal for this as they nudge customers to have a semi-forced discipline to investing.”

Kumar further added that ULIPs offer dual advantages,  investment growth and protection, saying, “the life cover offered by ULIP products ensures financial security for the family in case of an eventuality, besides being cost and tax efficient.”

Impact and Outlook

This product expands ICICI Prudential Life’s ULIP offerings by enabling investors to access value stocks across the broader market while maintaining portfolio transparency and discipline. With an integrated life cover, it appeals to customers seeking both long-term wealth creation and financial protection.

Read More: ICICI Prudential Mutual Fund Pauses Fresh Investments in Over 40 Schemes!.

Conclusion 

By introducing the Enhanced Value 50 ULIP fund, ICICI Prudential Life offers investors a structured path to build wealth over time while benefiting from market-wide opportunities.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions. 

Investments in the securities market are subject to market risks, read all the related documents carefully before investing.