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Zaggle Partners with Mastercard to Launch Co-Branded Prepaid Cards

Written by: Nikitha DeviUpdated on: 23 Sept 2025, 6:09 pm IST
Zaggle signs a five-year deal with Mastercard to promote and launch domestic co-branded prepaid cards in India.
Zaggle Mastercard
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Zaggle Prepaid Ocean Services Limited has entered into a significant partnership with Mastercard Asia/Pacific Pte. Ltd. Under this agreement, Mastercard will incentivise Zaggle to launch and actively promote co-branded domestic prepaid cards on the Mastercard network.

This collaboration marks a strategic step for Zaggle in expanding its presence in the prepaid card segment and leveraging Mastercard’s global expertise in digital payments.

Key Terms of the Contract

The agreement, classified as a Customer Business Agreement for Mastercard Domestic Prepaid Cards, is primarily a domestic transaction. While the awarding entity is international, the operations and execution of the contract are focused on the Indian market.

The partnership is designed to combine Zaggle’s local market knowledge with Mastercard’s extensive payments network, aiming to create a seamless and innovative prepaid card experience for consumers.

Execution Timeline and Scope

The contract comes into effect from September 22, 2025, and will remain valid until September 30, 2030. Over this five-year period, Mastercard will provide incentives to Zaggle for promoting the co-branded prepaid cards.

This long-term collaboration allows Zaggle to plan marketing campaigns, customer engagement strategies, and operational infrastructure to maximise the adoption of these prepaid cards across India.

Implications and Growth Potential

The partnership is expected to enhance Zaggle’s market reach and customer base in the rapidly growing prepaid card segment. With Mastercard’s backing, Zaggle can offer innovative card solutions and capture a larger share of the domestic payments ecosystem.

The agreement also strengthens Zaggle’s credibility and positions it as a key player in India’s digital payments landscape.

Zaggle Prepaid Ocean Services Share Price Performance

On September 23, 2025, Zaggle Prepaid Ocean Services share price (NSE: ZAGGLE) opened at ₹360.20, up from its previous close of ₹355.35. At 12:35 PM, the share price of Zaggle Prepaid Ocean Services was trading at ₹362.80, up by 2.10% on the NSE.

Also ReadAU Small Finance Bank Partners with Zaggle to Launch Co-Branded Credit And Prepaid Cards!

Conclusion

The five-year agreement between Zaggle and Mastercard represents a strategic milestone, enabling Zaggle to expand its prepaid card offerings while leveraging Mastercard’s network and incentives to drive growth and adoption. This collaboration is likely to boost Zaggle’s market presence and customer engagement in the domestic payments sector.

 

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.

Investments in the securities market are subject to market risks, read all the related documents carefully before investing.

Published on: Sep 23, 2025, 12:37 PM IST

Nikitha Devi

Nikitha is a content creator with 7+ years of experience in the financial domain. Specialising in personal finance, investments, and market insights, Nikitha simplifies complex financial topics, making them accessible to readers.

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