Varun Beverages to Acquire Non-Alcoholic Beverage Maker Twizza

Varun Beverages Limited (VBL), a key franchise bottler of PepsiCo, has announced the acquisition of Twizza, a South Africa–based non-alcoholic beverages company, in a deal valued at about ₹1,119 crore. 

The transaction involves acquiring a 100% stake in the business of Twizza (Pty) Limited through VBL’s South African subsidiary, The Beverages Company Proprietary Limited (Bevco), subject to regulatory approvals in South Africa, Botswana, and Eswatini. 

The acquisition marks a strategic step in VBL’s long-term expansion across the African continent.

About Twizza and Its Operations

Founded in 2003, Twizza is engaged in the manufacturing and distribution of its own branded non-alcoholic beverages in South Africa. 

The company operates three manufacturing facilities located in Cape Town, Queenstown, and Middelburg, with a combined annual production capacity of nearly 100 million 8-ounce cases. Over the years, Twizza has built a strong regional distribution network and a diversified product portfolio catering to value-conscious consumers.

Financial Performance and Scale

Twizza’s business has shown steady growth, with turnover rising at an annual rate of around 4% to ₹901.9 crore between the financial years ended June 2023 and June 2025. 

In FY25, the company recorded sales volumes of 71 million cases and net revenue of ZAR 1,689 million, equivalent to ~₹9,019 million. The proposed transaction values Twizza at an enterprise level of about ZAR 2,095 million, or roughly ₹11,187 million, based on prevailing exchange rates.

Strategic Benefits for Varun Beverages

The acquisition is expected to significantly strengthen VBL’s position in the African beverages market. By integrating Twizza’s operations, VBL aims to double its regional market share to nearly 20% by 2027. 

The deal is also likely to generate cost synergies through shared procurement, manufacturing efficiencies, and optimised distribution, improving overall profitability in the medium term.

Varun Beverages Share Price Performance

On January 1, 2026, Varun Beverages share price (NSE: VBL) opened at ₹490.05, touching the day’s low at ₹487.05, as of 11:52 AM on the NSE.

Also Read: Varun Beverages Q2 FY26 Earnings Results!

Conclusion

Varun Beverages’ acquisition of Twizza represents a well-calibrated move to deepen its footprint in South Africa and accelerate growth across Africa. With established manufacturing capacity, steady revenues, and scope for operational synergies, the transaction positions VBL to scale faster and enhance its competitive standing in the non-alcoholic beverages segment.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a private recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.

Investments in the securities market are subject to market risks, read all the related documents carefully before investing.