Arvind Fashions to Buy Flipkart’s 31.25% Stake in Flying Machine Brand for ₹135 Crore

Arvind Fashions Ltd said it will acquire the 31.25% stake held by the Flipkart Group in Arvind Youth Brands Pvt Ltd (AYBPL) for ₹135 crore. The company disclosed this in a regulatory filing on Monday.

About Arvind Youth Brands and Flying Machine

Arvind Youth Brands is involved in the wholesale and retail sale of apparel and accessories under the popular brand ‘Flying Machine’.

For the financial year ended March 31, 2025, AYBPL reported a turnover of ₹432.16 crore, highlighting the brand’s strong presence in the casual wear segment.

Role of Flipkart Partnership

Over the past 5 years, Flying Machine has strengthened its position on online platforms. The partnership with Flipkart helped the brand become one of the leading casual wear labels on digital marketplaces, especially among young consumers.

Brand to Remain Available on Flipkart

Arvind Fashions’ Managing Director and CEO, Amisha Jain, said that the company’s relationship with Flipkart will continue. Customers will still be able to shop Flying Machine products on Flipkart, along with other online platforms and digital portals.

Transaction Structure and Timeline

Under the deal, Arvind Fashions will acquire 31.25% of AYBPL’s shareholding on a fully diluted basis. This includes:

• 1 equity share of ₹10 each
• 58,95,852 compulsory convertible preference shares (CCPS) of ₹100 each

The transaction is expected to be completed on December 29, 2025.

Arvind Fashions Share Price Movement

Arvind Fashions share price (NSE: ARVINDFASN) was trading at ₹509.40 at around 2:15 pm IST on December 29, down ₹7.90 or 1.53% for the day. The stock opened at ₹512.70, touched an intraday high of ₹519.20, and slipped to a low of ₹507.90. The company’s market capitalisation stands at ₹6.81K crore. The stock offers a dividend yield of 0.31%, with a quarterly dividend amount of ₹0.39, while its price-to-earnings ratio is currently not available.

AYBPL to Become Wholly Owned Subsidiary

After the acquisition is completed, Arvind Youth Brands Pvt Ltd will become a wholly owned subsidiary of Arvind Fashions Ltd, giving the company full control over the Flying Machine brand.

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Conclusion

By buying out Flipkart’s stake, Arvind Fashions is taking full ownership of Flying Machine. While the brand will continue to be sold on Flipkart, the move allows Arvind Fashions to directly drive its growth strategy across online and offline channels.

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