Swiggy’s Instamart released its 2025 insights, revealing spending trends by users across Indian cities. Highlights included high tips, luxury gadgets, and unusual cart items.
According to Swiggy’s year-end report on December 22, 2025, Bengaluru emerged as a standout city in tipping behaviour. A single user tipped delivery partners ₹68,600 throughout the year, while another placed the smallest order worth ₹10 for a printout.
Tipping activity in Chennai followed closely with ₹59,500 shown in gratitude. In Hyderabad, a buyer made headlines by purchasing multiple units of iPhone 17 through Instamart, adding up to ₹4.3 lakh in a single cart value.
The highest spender overall on Instamart in 2025 created a cart worth ₹22 lakh. It contained 22 iPhone 17 units, 24K gold coins, household essentials like milk and eggs, and appliances such as an air fryer.
Noida also saw a large transaction of ₹2.69 lakh for tech items including robotic vacuum cleaners and Bluetooth speakers. During Diwali, a Bengaluru user bought a 1 kg silver brick worth ₹1.97 lakh, blending tradition with convenience.
A Bengaluru account spent ₹4.36 lakh specifically on noodles, while in Mumbai, one user purchased Red Bull Sugar Free amounting to ₹16.3 lakh over the year.
Hyderabad recorded ₹31,000 worth of roses from one account and Chennai’s pet-loving user spent ₹2.41 lakh on pet supplies.
Another Chennai user placed 228 condom orders, totalling over ₹1 lakh. Noida's health-driven consumer added 1,343 protein items costing ₹2.8 lakh across the year.
Read More: Swiggy’s Instamart Opens Offline Experience Store in Gurugram to Test Offline Discovery Model!
Gold purchases saw a surge via platforms like Instamart, with Mumbai leading at ₹15.16 lakh spent in 2025. These transactions reflect how instant commerce has evolved beyond daily essentials, now encompassing high-value commodities and technology.
Swiggy's 2025 data showcases varied consumer spending, from ₹10 printouts to carts worth lakhs on tech and luxury. Each transaction highlights how digital convenience has integrated deeply into urban lifestyles.
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Published on: Dec 23, 2025, 11:23 AM IST
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