Bajaj Finance Consumer Loan Disbursals Jump 27% Due to Festive Season

Bajaj Finance Limited recorded a strong festive season performance with a 27% year-on-year increase in the number of consumer loans disbursed between September 22 and October 26, 2025. 

The total loan value rose by 29% over the previous year, driven by higher demand for consumer goods, strong credit adoption, and improved product affordability under GST reforms.

Bajaj Finance Registers Strong Festive Growth

The non-banking financial company disbursed 63,00,000 consumer loans during the period, supported by robust retail consumption and rising credit penetration. It added 23,00,000 new customers, of which 52% were new-to-credit, indicating the growing inclusion of first-time borrowers into the formal financial system. 

The festive momentum underscores India’s expanding consumer finance market, boosted by tax reforms and digital access to credit.

Impact of GST and Tax Reforms on Consumption Credit

Bajaj Finance attributed the growth to the government’s next-generation GST and personal income tax reforms that have strengthened disposable incomes and boosted affordability. 

Chairman Sanjiv Bajaj highlighted that these reforms have driven India’s consumption-led growth, allowing families to purchase better-quality products. The 27% increase in consumption loan disbursal reflects this upward shift in consumer confidence and spending behaviour.

Read More: Bajaj Finserv Mutual Fund Cuts Minimum Investment for Equity Savings Fund!

Rising Premiumisation in Consumer Goods

The company reported a 6% decline in average loan ticket size, largely due to reduced GST on televisions and air-conditioners. This has enabled consumers to upgrade to premium models. Loans for 40-inch and larger TVs accounted for 71% of total TVs financed, up from 67% last year, illustrating a clear premiumisation trend in household purchases.

Expanding Reach and Financial Inclusion

Bajaj Finance continues to expand its reach with 2,39,000 active distribution points across 4,200 locations nationwide. Over half of its new customers this festive season were first-time borrowers, reflecting the NBFC’s commitment to deepening financial inclusion. With a total customer base exceeding 11,00,00,000, the company remains a key enabler of India’s consumption ecosystem.

Bajaj Finance Share Price Performance

On November 4, 2025, Bajaj Finance share price opened at ₹1,040.00 on NSE, below the previous close of ₹1,043.10. During the day, it surged to ₹1,060.00 and dipped to ₹1,035.00. The stock is trading at ₹1,057.40 as of 1:14 PM. The stock registered a moderate gain of 1.37%.

Over the past week, it has declined by 0.52%, over the past month, it has moved up by 4.81%, and over the past 3 months, it has moved up by 19.44%.

Conclusion

Bajaj Finance’s 27% jump in festive loan disbursals highlights strong credit demand, effective policy support, and enhanced affordability under GST reforms. The combination of rising premiumisation and financial inclusion positions the company favourably as a leading player in India’s evolving consumer finance landscape.

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