Gold Rate: Dubai Gold Prices Climb on July 2, 2025; Summer Deals Keep Jewellery Buyers Engaged

Gold prices in Dubai have seen a sharp increase, rising nearly Dh10 per gram over the past three days. As of now, 22K gold is priced at Dh372.50 per gram, while 24K stands at Dh402.50. The current AED to INR conversion rate is provided in the table below.

Despite the price uptick, jewellery shoppers remain active, drawn by attractive summer discounts and promotional offers tied to the ongoing Dubai Summer Surprises (DSS) 2025.

Let’s take a look at the Dubai gold rates in Indian rupees and explore what’s driving continued gold demand.

UAE Gold Rates for 10 Grams in INR

As of July 2, 2025, the conversion rate stands at ₹23.29 per 1 AED, meaning 10 grams of gold priced in dirhams can be easily calculated in Indian rupees.

Note: The gold prices above are as of July 2, 2025, 11:30 AM. Rates may vary with market fluctuations.

Read More: AreJewellery Making Charges Lower in Dubai Gold Souk or India?

Gold Price Sensitivity and Shifting Consumer Trends

Jewellery retailers are capitalising on the summer season by offering added value to customers ranging from lower making charges to steep discounts of up to 50% on diamond and gemstone jewellery. These offers are helping soften the impact of rising gold prices, particularly as many buyers become hesitant when rates exceed Dh370 per gram.

Retailers observe that perceptions of what counts as a "high" price evolve over time. Back in October 2024, consumers were cautious when gold approached Dh300 per gram, but that level is now considered normal, as per news reports.

Read More: Reinventing Gold Retail: Dubai Drops Entry Price for Gold Raffle 2025.

Conclusion

While gold prices in Dubai have edged higher, demand from jewellery shoppers remains steady, supported by seasonal promotions and strategic retail offers. As consumer behaviour adapts to new pricing norms, gold continues to hold its appeal both as a jewellery choice and as a long-term store of value. With the Dubai Summer Surprises (DSS) 2025 in full swing, retail activity is expected to remain active in the coming weeks.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.