
Puma SE witnessed a sharp surge in its share price during intraday trading on Germany’s Xetra exchange on Thursday, 27 November 2025. The stock soared more than 18% amid growing market chatter surrounding a potential takeover bid from China’s Anta Sports Products.
The rally followed media reports suggesting that Anta Sports Products, one of China’s leading sportswear makers, is evaluating a possible acquisition of Puma SE. According to a Bloomberg report citing people familiar with the matter, Anta is working with a financial advisor to study its options and may partner with a private equity firm if it decides to formally pursue the deal.
The report also indicated that Anta may not be the only interested party. Chinese sportswear competitor Li Ning Co and Japan’s Asics Corp are also being considered among potential bidders. However, discussions are still preliminary, and it remains uncertain which company, if any, will eventually move ahead with a formal proposal.
Driven by the speculation, Puma SE stock climbed 18.94% and reached an intraday high of 20.22 euros, compared to the previous close of 17.01 euros. The sharp upward movement reflected renewed investor interest, pushing the company’s market capitalisation to ~2.94 billion euros during Thursday’s session.
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The sharp surge in Puma SE’s stock highlights how market sentiment can shift rapidly in response to takeover rumours. While interest from Anta Sports and others signals strategic value in the brand, the discussions remain preliminary. Investors will be watching closely for further clarity on whether a formal bid emerges and how it may reshape the global sportswear landscape.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a private recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.
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Published on: Nov 28, 2025, 7:28 AM IST

Nikitha Devi
Nikitha is a content creator with 7+ years of experience in the financial domain. Specialising in personal finance, investments, and market insights, Nikitha simplifies complex financial topics, making them accessible to readers.
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