
RattanIndia Enterprises Ltd has announced the launch of Cocoblu Global Retail in the United Arab Emirates, marking a significant step in its global consumer business expansion. The new venture is aimed at capitalising on the rapidly growing digital retail opportunity across the Gulf region, where e-commerce adoption continues to accelerate.
Cocoblu Global Retail has partnered with noon, one of the Middle East’s leading e-commerce platforms, under a hybrid retail and marketplace model.
This partnership combines noon’s strong platform capabilities, logistics network and consumer reach with Cocoblu’s sourcing expertise and category management strengths. By leveraging noon’s established marketplace operations, Cocoblu Global Retail gains immediate access to millions of customers across the GCC.
Through the partnership, Cocoblu Global Retail will offer a curated assortment of products spanning multiple categories such as home, toys, sports and electronics. The product portfolio is expected to expand steadily as the company builds scale and depth across additional retail segments.
The focus remains on improving product availability, widening category access and delivering a seamless, high-quality shopping experience for consumers in the region.
A key strategic objective of Cocoblu Global Retail is to serve as a trusted and scalable gateway for Indian and global brands seeking entry into GCC markets. By operating within noon’s ecosystem, brands can efficiently reach new consumers without building standalone infrastructure.
The initiative also benefits from existing free trade agreements between India and the UAE, which help simplify cross-border trade and enhance supply-chain efficiency.
Cocoblu Global Retail operates under Neorise Global Trading L.L.C S.O.C, a UAE-registered entity, reinforcing RattanIndia Enterprises’ commitment to building technology-led, globally scalable consumer businesses.
The venture aligns with the group’s broader strategy of creating next-generation digital platforms backed by strong sourcing, agile supply chains and marketplace-driven growth.
On December 18, 2025, RattanIndia Enterprises share price opened at ₹40.04, touching the day’s high at ₹42.09, as of 12:50 PM on the NSE.
Also Read: RattanIndia Enterprises Incorporates New Step Down Subsidiary in Dubai!
The launch of Cocoblu Global Retail in partnership with noon positions RattanIndia Enterprises to tap into the Gulf’s fast-growing e-commerce landscape. By combining sourcing strength, digital reach and cross-border trade advantages, the venture is well placed to support brands and meet the evolving needs of consumers across the GCC.
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Published on: Dec 18, 2025, 12:52 PM IST

Nikitha Devi
Nikitha is a content creator with 7+ years of experience in the financial domain. Specialising in personal finance, investments, and market insights, Nikitha simplifies complex financial topics, making them accessible to readers.
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