Snapdeal’s Holding Company AceVector Plans to Raise ₹500 Crore via IPO

AceVector Limited, a prominent player in the e-commerce ecosystem, is in the final stages of preparing its Draft Red Herring Prospectus (DRHP) for an Initial Public Offering (IPO) to raise ₹500 crore.

AceVector IPO Details

As per reports, CLSA and IIFL are likely to serve as the lead bankers for the offering, though discussions remain confidential at this stage.

As per Entrackr, AceVector is primarily backed by:

• Softbank
• Kunal Bahl
• Rohit Bansal
• Nexus Venture Partners

These entities are the largest stakeholders in the firm, underscoring the company's robust investment foundation.

About AceVector

Headquartered in Gurugram, AceVector operates through a diverse portfolio that includes:

• Snapdeal: An e-commerce marketplace catering primarily to value-driven consumers.
• Unicommerce: A SaaS platform that provides e-commerce enablement solutions.
• Stellaro Brands: A consumer brand-focused platform aiming to build value-driven lifestyle brands.

Launched in 2010, Snapdeal has carved a niche in the value e-commerce segment, with a strong emphasis on affordability. Notably, over 80% of Snapdeal's orders come from non-metro cities. The platform predominantly offers products priced below Rs 600, including fashion, home goods, and personal care. Reports forecast that smaller towns will account for 65% of India’s e-commerce by 2030, presenting Snapdeal with significant growth potential.

Also Read: Upcoming IPO: Studds Accessories Received SEBI Approval to Launch IPO

AceVector’s subsidiary, Unicommerce eSolutions, is a leader in providing tech solutions across various e-commerce functions, including order and inventory management, omnichannel retail, courier automation, and AI-powered marketing. Unicommerce’s own IPO in 2024 was a resounding success, oversubscribed by 168 times. Post-listing, it expanded its offerings by acquiring Shipway, a shipping aggregator, in a stock-and-cash deal.

Another subsidiary, Stellaro Brands, focuses on creating value-driven and lifestyle-oriented brands. Its flagship brand, Rangita, offers affordable ethnic wear for women. With a presence in southern India through both online and retail channels, Rangita plans to expand its reach and strengthen its omnichannel strategy nationwide.

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