Pushpa Jewellers IPO is a book-built issue IPO, aiming to raise ₹98.65 crore. It comprises of a fresh issue of 53.70 lakh equity shares. The bidding window was open from June 30, 2025, to July 2, 2025, with the IPO allotment to be finalised on July 3, 2025. Pushpa Jewellers is scheduled to list on NSE SME on July 7, 2025.
The IPO was priced at of ₹143 – ₹147 per share with a lot size of 1000 shares. The public issue received bids for 18,95,06,400 shares against 11,15,200 shares available, resulting in an overall subscription of 169.93 times. NIIs led the response, subscribing 430.21 times their quota, followed by retail investors at 119.34 times.
Pushpa Jewellers' ₹98.65 crore IPO, priced at ₹143 – ₹147 per share, was subscribed 169.93 times overall. The IPO is an entirely a fresh issue of 53.70 lakh shares. Bidding took place from June 30 to July 2, 2025, with the Pushpa Jewellers IPO allotment status on July 3, 2025. Retail investors subscribed 3.61 and NIIs 1.60 times. Listing is expected on July 7, 2025.
The table below breaks down the Pushpa Jewellers share allocation for different categories, highlighting the number of shares and their percentage of the total issue. However, the key focus remains on the quotas allocated to retail investors and HNIs, as they are the most relevant for individual investors.
| Investor Category | Shares Offered |
| Market Maker Shares Offered | 1,05,600 (4.79%) |
| NII (HNI) Shares Offered | 9,97,200 (45.21%) |
| Retail Shares Offered | 9,97,200 (45.21%) |
| Total Shares Offered | 22,05,601 (100.00%) |
Data Source: BSE
| Category | Subscription (times) |
| Non-Institutional Investors | 1.60 |
| Retail Individual Investors | 3.61 |
| Total shares | 169.93 |
Note: The subscription details are as of July 2, 2025
Pushpa Jewellers Fashions Limited, established in 2014 as a private limited company, transitioned to a public limited company in 2024. The company has built a strong presence in the Indian women’s footwear market under the brand name ‘PUSHPA JEWELLERS’. It offers a wide selection of over 800 unique footwear styles, including party heels, ethnic flats, wedges, winter boots, sneakers, mules, and more.
Each product blends fashion with comfort, catering to both everyday use and special occasions. The company operates on both Direct-to-Consumer (D2C) and Business-to-Business (B2B) models. Through D2C, it sells directly to customers via online platforms, while its B2B operations include partnerships with wholesalers and Shop-in-Shop stores.
This approach ensures a broader market reach and consistent brand visibility. Pushpa Jewellers Fashions Limited works with a vendor network of over 40 suppliers, including two promoter group entities, ensuring streamlined production and quality control.
The business is led by Managing Director Mr. Arvind Kamboj and Whole-Time Director Mrs. Shaina Malhotra, both actively involved in strategic planning, product design, and brand growth. With a focus on innovation, design, and comfort, the company aims to expand its reach across domestic and international markets.
Know more about IPO allotment status and check your application details online for the latest updates on share allocation.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.
Investments in the securities market are subject to market risks, read all the related documents carefully before investing.
Published on: Jul 2, 2025, 7:29 PM IST
Akshay Shivalkar
Akshay Shivalkar is a financial content specialist who strategises and creates SEO-optimised content on the stock market, mutual funds, and other investment products. With experience in fintech and asset management, he simplifies complex financial concepts to help investors make informed decisions through his writing.
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