Royal Enfield has taken another step in expanding its digital footprint by making its entire 350cc motorcycle range available for purchase on Amazon India.
This move allows customers to browse and buy popular models like the Classic 350, Bullet 350, Hunter 350, Goan Classic 350, and Meteor 350 online, offering a smooth and convenient buying experience from their homes.
The Amazon partnership has been rolled out across 5 major cities — Ahmedabad, Chennai, Hyderabad, New Delhi, and Pune. Through this collaboration, buyers can enjoy flexible payment options and explore Royal Enfield’s lineup through a dedicated brand store on Amazon.
This brand store features not just motorcycles but also genuine accessories, riding gear, and official merchandise, making it a one-stop destination for enthusiasts.
Importantly, while the purchase process happens online, delivery and after-sales service will continue to be handled by customers’ preferred Royal Enfield dealerships, ensuring a seamless transition from digital buying to physical ownership.
With this development, Royal Enfield’s 350cc motorcycles are now retailed through both Amazon India and Flipkart, collectively covering 10 major Indian cities. The dual-platform strategy aims to increase reach and convenience, aligning with changing consumer preferences for digital-first experiences.
Royal Enfield’s partnership with Amazon India reflects its commitment to adapting to new-age retail trends, offering a blend of online convenience and trusted dealership support. As e-commerce continues to reshape vehicle buying behavior, such collaborations are likely to become a key pillar in the brand’s retail strategy.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.
Published on: Oct 9, 2025, 3:46 PM IST
Neha Dubey
Neha Dubey is a Content Analyst with 3 years of experience in financial journalism, having written for a leading newswire agency and multiple newspapers. At Angel One, she creates daily content on finance and the economy. Neha holds a degree in Economics and a Master’s in Journalism.
Know MoreWe're Live on WhatsApp! Join our channel for market insights & updates