Price Hike Alert: TVs and Other Products Set to Get Expensive in India in 2026

Indian shoppers may soon feel the pinch at checkout as the cost of everyday products rises. Televisions are likely to see price hikes first, but the impact won’t stop there. Due to a global shortage of chip supply and a weakening rupee, the cost of electronic gadgets and some imported non-electronic goods is expected to rise. Here is a complete list of all such items.

Television Prices to Rise by Nearly 3%-10% in 2026 

Together, the global chip shortage and currency depreciation are expected to push up TV prices in 2026, potentially offsetting recent benefits from GST reductions and resulting in higher costs for buyers across both budget and premium segments.

What is the Main Reason Behind the Rising Television Prices?

The biggest factor is a sharp increase in the prices of DRAM and NAND memory chips, which are essential components in smart TVs for operating systems, apps, and storage. Global semiconductor manufacturers are increasingly prioritising high-margin AI data-centre chips, leading to tighter supply and higher prices for memory used in consumer electronics.

What Will Get More Expensive from January 2026?

Beyond televisions, items where DRAM and storage costs form a significant part of the bill of materials will see a surge in prices: 

• Smartphones
• Laptops and desktops, including RAM modules and SSDs
• Tablets and Chromebooks
• Gaming consoles and handheld devices
• Wi-Fi routers, modems, set-top boxes, and streaming devices
• External SSDs, USB drives, and memory cards

Several brands have already warned of selective price hikes as component costs rise and discounting becomes harder to sustain.

Smart-Devices Buyers To Feel The Heat of Price Hike

The ripple effects extend to: 

• PC components, including RAM sticks and motherboards
• IoT and smart-home devices such as smart speakers, lights, plugs, and cameras
• Wearables and audio products, including smartwatches, fitness bands, and TWS earbuds
• Professional equipment, such as networking gear, NAS boxes, and entry-level servers 

Will Home Appliances Also Get More Expensive? 

White goods are less dependent on memory chips but remain exposed to imported electronics and control components. A weaker rupee raises costs for: 

• Air conditioners, which use imported PCBs, inverter drives, and sensors
• Refrigerators and freezers with smart controls and displays
• Washing machines and dishwashers with electronic control units
• Microwaves and induction cooktops using imported power electronics
• Small kitchen appliances like chimneys, water purifiers, and smart mixer-grinders 

Even modest increases in component costs can translate into higher retail prices in these high-volume categories.

Non-Electronic Products Also at Risk

Even products without chips are affected by a falling rupee due to higher import costs. Categories likely to see price pressure include: 

• Imported beauty and personal-care products
• Imported packaged foods and beverages
• Imported automobiles and premium auto components

Read more: BMW Eyes to Raise Prices in January to Counter Weak Rupee Impact.

Conclusion 

In practical terms, anything that uses DRAM or NAND (or depends heavily on imported, dollar-priced components) is at risk of becoming more expensive. Consumers are likely to feel the impact first in TVs, smartphones, laptops, air conditioners, and refrigerators, followed by a broader range of gadgets and appliances.

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