Incorporated in 2018, WomenCart Limited mainly operates a digital consumer-centric retail platform. The platform provides a wide range of classic and emerging branded beauty and wellness products for both men and women: skin care, body care, hair care, and fragrances.
The company operates its business through online and offline channels. The online platform runs through websites such as womancart.in, saydajewels.com, while offline channel comprises 2 physical stores in Delhi and 1 kiosk.
The global beauty market, including skincare, fragrance, makeup, and haircare, generated a revenue of ~$430 billion in 2022. It is expected that the market is likely to reach ~$580 billion by 2027, indicating an annual growth of 6%. The growth of the beauty market is likely to be supported by factors such as the rise of wellness and the influence of Gen Z, etc.
WomenCart Limited IPO Details
WomenCart Limited IPO Date
WomenCart Limited IPO is a 100% fresh issue. The fresh issue comprises 11,12,000 shares aggregating up to ₹9.56 crore. WomenCart Limited’s IPO will be listed on the NSE SME on October 27, 2023. It is a fixed-price issue IPO.
WomenCart Limited IPO Price Band
The price of the IPO has been fixed at ₹86 per share.
WomenCart Limited IPO Lot Size
The WomenCart Limited IPO lot size is 1,600 shares, and the minimum investment will be ₹1,37,600.
WomenCart Limited IPO Objectives
The objectives of WomenCart Limited IPO are listed below:
- Branding & Marketing.
- App Development.
- Working Capital Requirement & Issue Expenses.
- General corporate purposes.
Peer Details
As per DRHP, FSN E-Commerce Ventures Ltd (Nykaa) is the only listed peer of the company.
How To Check the Allotment Status of the WomenCart Limited IPO?
Steps to check IPO allotment status on Angel One’s app:
- Log in to the Angel One app
- Go to the IPO Section and then to IPO Orders
- Select the individual IPO that you had applied for and check the allotment status.
- Angel One will notify you of your IPO allotment status via push notification and email.
Contact Details of WomenCart Limited
Registered office: House No. 57, 3rd Floor, Block F-14, Model Town, New Delhi- 110009, India
Phone: +91-9205577453,
E-mail:secretarial@womancart.in
WomenCart Ltd Company Financials
| Particulars | Year ending on March 31 2021 ( ₹ lakh ) | Period Ending August 31 2023 ( ₹ lakh ) | Period Ending March 31 2023 ( ₹ lakh ) |
|---|---|---|---|
| Total Income | 135.15 | 764.99 | 874.95 |
| Profit After Tax (PAT) | -17.94 | 54.35 | 47.01 |
| Assets | 134.96 | 879.25 | 515.09 |
| Total Borrowings | 92.28 | 169.99 | 122.15 |
Know before investing
Strengths
2The company generates revenue through four brands, which include Sayda Jewels (Jewellery products), Wondercurve (Apparel brand), Faeezah (Clothing brand) and Feya (Hair accessories). This indicates well-diversified revenue streams for the overall business.
The company's growth strategy revolves around strengthening the core business and expanding into new markets and adjacent categories.
Risks
2Over the past years, the company witnessed a trend of falling average revenue per order, which could be a hurdle for future business growth.
The company is exposed to risks arising from failure to receive payments, including risks associated with cash on delivery and payment processing.
