The company is a leading brand in the stationery and art market. It manufactures and sells stationery kits, art supplies, office supplies, etc., in over 40 countries. They have the widest breadth of product categories amongst their peers in India, with a presence in a wide range of products and price points. Their products are marketed under their flagship brand ‘DOMS’ along with others, including ‘C3’, ‘Amariz’, and ‘Fixyfix’.
It is the second largest pencil maker in India, after Hindustan Pencils Pvt Ltd, which is the maker of Nataraj and Apsara pencils. Earlier in 2023, DOMS acquired a 30% stake in the toy maker Clapjoy, which is a new segment for it.
They have a multi-channel, pan-India network, which helps them maintain a rough 30% market share in their core product segments of pencils and mathematical instrument boxes in India. Wooden pencils gave them roughly 36.99% of their gross product sales in FY 2023. In 2012, the company entered into a strategic partnership with FILA, a listed Italian multinational company, which allowed them access to international markets.
The education sector in India is expected to reach a $225 billion value by FY 2025 from $117 billion in FY 2020, thus growing at a CAGR of 14 % during this period. With a pan-India and global network, the revenue of DOMS thus has great potential for growth in the near future.
DOMS Industries Ltd IPO Details
DOMS Industries Ltd IPO Date
DOMS Industries Ltd IPO is a mix of fresh issue and offer for sale. The company is likely to raise ₹350 crore from fresh issue and ₹850 crore from the offer for sale. DOMS Industries Ltd’s IPO will be listed on the BSE and NSE on December 20, 2023. It is a book-built issue IPO.
DOMS Industries Ltd IPO Price Band
The price range of the IPO has not been fixed yet.
DOMS Industries Ltd IPO Lot Size
The exact lot size is not announced yet.
DOMS Industries Ltd IPO Objectives
The objectives of DOMS Industries Ltd IPO are listed below:
- The proceeds raised from the fresh issue will be used to finance the cost of establishing a new manufacturing facility to expand its production capabilities for a wide range of writing instruments, water colour pens, markers and highlighters.
- General corporate purposes.
- The proceeds from the offer for sale will be entitled to the selling shareholders.
Peer Details
As per DRHP, the company has 4 listed peers given below:
- Kokuyo Camlin Limited
- Linc Limited
- Navneet Education Limited
- Flair Writing Industries Limited
How To Check the Allotment Status of the DOMS Industries Ltd IPO?
Steps to check IPO allotment status on Angel One’s app:
- Log in to the Angel One app
- Go to the IPO Section and then to IPO Orders
- Select the individual IPO that you had applied for and check the allotment status.
- Angel One will notify you of your IPO allotment status via push notification and email.
Contact Details of DOMS Industries Ltd
Registered office: J-19, G.I.D.C, Opp. Telephone Exchange, Umbergaon – 396 171, Dist. Valsad, Gujarat, India
Phone: +91 7434888445
E-mail:ir@domsindia.com
DOMS Industries Ltd Company Financials
| Particulars | Period Ending on September 30, 2023 | Year Ending on March 31, 2023 | Year Ending on March 31, 2022 ( ₹ in Cr. ) |
|---|---|---|---|
| Total Income | 7,642.15 | 12,165.23 | 6,862.25 |
| Profit After Tax (PAT) | 739.06 | 1,028.71 | 171.40 |
| Assets | 8,294.57 | 6,397.83 | 4,974.61 |
Know before investing
Strengths
3The company’s revenues, profitability, capital efficiency and debt levels have all improved massively in the last three years.
DOMS operates a highly diversified portfolio of products.
The company has built a strong brand name over the years and is backed by a massive network of domestic distributors and international partners.
Risks
330% of DOMS’ sales revenue comes from one product, i.e. wooden pencil. This is not something that competitors cannot produce with equal quality. Hence, the business is exposed to concentration risk.
Since it is easy to copy the product, smaller players can fraudulently use DOMS’s brand name or a close version of it. This could take away a portion of the sales made based on DOMS’s brand.
DOMS has no formal contracts or exclusive supply agreements with its suppliers. Hence, their supply chain is exposed to disruption.
