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Tilaknagar Industries’ Brandy Brands Dominate Global Market in 2023

20 June 20243 mins read by Angel One
Tilaknagar Industries' Mansion House Brandy has emerged as the largest-selling brandy in India and the second-largest-selling brandy in the world for FY2023.
Tilaknagar Industries’ Brandy Brands Dominate Global Market in 2023
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Tilaknagar Industries (TI), a leading Indian manufacturer of Indian-Made Foreign Liquor (IMFL), has cemented its position as a global leader in the brandy category. The company’s flagship brand, Mansion House Brandy, has been crowned the largest-selling brandy in India and the second-largest-selling brandy worldwide for the year 2023, according to the prestigious “Millionaires’ Club” report published by Drinks International in June 2024.

This remarkable achievement is further bolstered by the exceptional performance of Tilaknagar’s other millionaire brand, Courrier Napoleon Brandy. Courrier Napoleon secured the title of the world’s second-fastest-growing brandy and impressively ranked as the third-fastest-growing spirits brand globally across all categories in 2023. These accolades highlight Tilaknagar’s mastery in crafting high-quality brandies that resonate with consumers internationally.

Mansion House Brandy: A Legacy of Excellence

Mansion House’s journey to becoming India’s top-selling brandy and the world’s second-largest is a testament to its unwavering commitment to quality and consistency. The brand, consistently featured in Drinks International’s annual report, has achieved an impressive 16.9% year-on-year growth in 2023, surpassing sales of 8.3 million cases. This remarkable growth trajectory underscores Mansion House’s enduring popularity and its ability to cater to the evolving palates of brandy enthusiasts around the world.

Courrier Napoleon Brandy: A Rising Star

Courrier Napoleon’s phenomenal success story is equally noteworthy. The brand recorded a staggering 60% volume growth in 2023, reaching sales of 1.6 million cases. This exceptional performance not only solidified Courrier Napoleon’s position as the world’s second-fastest-growing brandy but also catapulted it to the coveted position of the third-fastest-growing spirits brand globally across all categories. These accolades signify a bright future for Courrier Napoleon and its potential to become a household name in the international spirits market.

A Testament to Quality and Innovation

Tilaknagar’s remarkable success in the brandy market is a direct result of its commitment to quality ingredients, innovative production techniques, and a deep understanding of consumer preferences. The company’s dedication to crafting exceptional brandies has not only garnered prestigious accolades but also propelled Indian-made brandies onto the global stage. With a growing international presence and a portfolio of award-winning brands, Tilaknagar Industries is poised for continued growth and leadership in the global brand market.

Mr Amit Dahanukar, Chairman and Managing Director, Tilaknagar Industries said, “This accomplishment is testament to our strategic success of growing as a brandy-first company. Led by brand innovaƟon and the sales growth of our two millionaire brands, the company, in FY24, achieved a 16 per cent volume growth, year-on-year, in comparison to the overall IMFL industry growth of 2-3 per cent.”

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.

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