India's quick commerce market is booming, rapidly changing how people buy daily essentials and more. The race for instant delivery dominance is fierce, with major players like Blinkit (Zomato), Swiggy's Instamart, and Zepto battling it out for the top spot in terms of active users.
According to recent data from Sensor Tower, Blinkit, owned by food delivery giant Eternal (Zomato), is currently the undisputed leader in weekly active users (WAUs) in the quick commerce space. By late May 2025, Blinkit's user base had surged to 30.1 million.
This impressive figure puts it neck and neck with Zomato's overall food delivery app users (30.7 million), and significantly ahead of other quick commerce players. Blinkit has been on a strong growth trajectory, widening its lead over competitors consistently throughout 2025.
While Swiggy's all-in-one super app accounts for 24.7 million weekly active users, its dedicated quick commerce arm, Instamart, is making remarkable strides. Launched as a standalone app in January 2025, Instamart has quickly garnered 8.2 million weekly users. This rapid adoption highlights Instamart's strong potential to challenge Blinkit's lead in the coming months.
Zepto remains a significant force in the standalone quick commerce segment. While it trails behind Blinkit and Instamart in recent user additions, it has a substantial base and continues to be a strong competitor.
Other players are also making their mark:
JioMart is gaining traction, clocking 6.8 million weekly active users (a 55% year-on-year increase).
BigBasket recorded 4.3 million weekly active users (up 8%).
The surge in user numbers is directly reflected in order volumes. In March 2025, Blinkit, Zepto, and Instamart together delivered a staggering 4.15–4.45 million orders daily, more than double the volumes from a year prior. Blinkit led this charge with 1.65–1.75 million daily orders, followed by Zepto and Instamart.
This intense competition and rapid expansion are being underwritten by enormous capital investments. Companies are pouring money into expanding dark store networks, enhancing delivery speed, and offering a wider range of products.
Read more: Why Stocks Like ITC Hotels Are in Focus?
The Indian quick commerce market is highly dynamic and experiencing explosive growth. While Blinkit, backed by Zomato, currently leads in terms of active users, Swiggy's Instamart is quickly emerging as a powerful contender. Zepto and other players are also fiercely competing for a slice of this rapidly expanding pie. As companies continue to innovate and invest, the race for India's instant delivery crown promises to be an exciting one, driven by increasing consumer demand for convenience and speed.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.
Investments in the securities market are subject to market risks. Read all the related documents carefully before investing.
Published on: Jun 6, 2025, 10:16 AM IST
We're Live on WhatsApp! Join our channel for market insights & updates