OnePlus, the global technology brand known for innovation and quality, has taken a significant step forward by partnering with Optiemus Electronics Limited (OEL) to manufacture its premium Internet of Things (IoT) devices locally in India. The partnership reflects OnePlus’s dedication to strengthening its presence in the Indian market and aligns with its broader goal of enhancing domestic production under Project Starlight.
With the manufacturing now initiated at OEL’s Noida-based facility, OnePlus has begun producing its key IoT offerings, starting with the OnePlus Bullets Wireless Z3 neckband. This device is popular among Indian consumers for its ultra-low latency, immersive bass, and premium audio clarity. OnePlus aims to deliver its signature performance across diverse price segments and further expand its IoT portfolio manufactured in India.
Robin Liu, CEO of OnePlus India, stated, "At OnePlus, India has always been at the heart of our journey. Our partnership with OEL to manufacture IoT products locally reflects our strong commitment to Project Starlight. This collaboration is not just about technology: it’s about empowering local communities, creating meaningful innovation, and bringing smarter, more connected experiences to our India community."
OEL will play a key role in enabling deeper localisation at the Bill of Materials (BOM) level, helping reduce manufacturing costs and improve supply chain resilience for OnePlus. The company is set to provide dedicated support to scale production and meet the growing demand for quality IoT devices in India.
Ashok Gupta, Executive Chairman of Optiemus Group, commented, “We are driven by a vision to become the most trusted and valued electronics manufacturer. Our collaboration with OnePlus marks a significant step in this journey, as we come together to co-create a future shaped by innovation and excellence. We specialise in transforming ideas into reality, and this partnership empowers us to manufacture high-quality IoT products. Together, we will continue to explore new frontiers and remain committed to playing a pivotal role in shaping the future of electronics manufacturing in India.”
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As of 18 June 2025, 1:35 PM, Optiemus Infra share price is trading at ₹677.90 per share with a surge of 10.29% from its previous closing price. Over the month, the stock has surged by 16.5%.
This collaboration between OnePlus and Optiemus Electronics marks a strategic milestone in India's electronics manufacturing sector. By reinforcing local production capabilities, the alliance is set to meet growing consumer demand, promote innovation, and contribute meaningfully to India’s vision of self-reliance in technology.
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Published on: Jun 18, 2025, 2:47 PM IST
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