JioStar Adds 1.5 Mn TV Households in First 10 Days of IPL 2025; Eyes 3-5 Mn by Season-End

JioStar, the media powerhouse formed after the Reliance–Disney merger, has reported impressive early milestones across TV and digital platforms, according to news reports. During Reliance Industries’ Q4 earnings call, Kevin Vaz, CEO–Entertainment, revealed that JioStar added 1.5 million TV households in just 10 days of IPL 2025 and expects 3–5 million more by the end of the tournament. 

JioStar Strong Q4 Financials

In its first-ever financial statement post-merger, JioStar reported ₹9,497 crore in revenue and ₹266 crore in EBITDA. Despite macroeconomic headwinds, the broadcaster saw strong sports-led growth, driven by marquee events like the ICC Trophy and IPL. 

Also Read: Jio Financial Shares in Focus On Strong Q4 Performance, Dividend Announcement. 

JioStar Claims 34% Market Share in Indian TV Broadcasting

Vaz highlighted that JioStar holds a dominant 34% share in India’s TV space. With a content library of over 3.2 lakh hours, six times that of Netflix or Amazon, the company is leveraging both scale and diversity to deepen its reach across India. 

Smooth Launch of JioHotstar and User Migration

Launched on February 14, JioHotstar merged the best of Disney+ Hotstar and JioCinema. Within 3 months, over 500 million users and 3.2 lakh hours of content were successfully migrated to the unified platform, including 250 exclusive titles. 

Sports and Entertainment Dominance across platforms

With 24 sports channels and major properties like IPL, ISL, Pro Kabaddi, and Wimbledon, JioStar leads in live content. The company operates over 100 channels in 10 languages and reaches 35.8 crore daily viewers across platforms. 

Subscriber Base Rivals Global Streaming Giants – Netflix, Amazon

In just 3.5 months, JioStar secured 280 million paid subscribers and a monthly active user base of over 503 million. Vaz stated the platform is close to Netflix in scale, making it one of the most widely accessed entertainment networks globally. 

Record-Breaking Live Sports Viewership

JioHotstar set a global streaming record with 61 million concurrent viewers during the India–New Zealand Champions Trophy final, four times higher than America’s Super Bowl peak viewership. 

Conclusion

JioStar’s rapid expansion and massive content ecosystem underscore its ambition to dominate India’s media and streaming landscape. With IPL fueling subscriber growth and record-breaking viewership, the company is well-positioned for long-term market leadership. 

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