Ather Energy Limited has announced a major milestone for its family scooter, the Rizta, which has crossed 1 lakh units in retail sales within just one year of its launch. Since its unveiling in April 2024, the Rizta has been widely accepted by family scooter buyers across India, contributing to a notable increase in Ather’s market share.
As Ather’s first family scooter, the Rizta significantly expanded the company’s product portfolio, enabling it to serve a larger and more diverse consumer segment. Deliveries scaled up in Q2 FY25, helping Ather grow its market presence across key states, including Gujarat, Rajasthan, Maharashtra, Madhya Pradesh, Odisha, and Chhattisgarh. The Rizta has quickly become the preferred choice among buyers, making up approximately 60% of total Ather sales to date.
Commenting on this milestone, Ravneet Phokela, Chief Business Officer, Ather Energy said, “Hitting the 1 lakh milestone with the Rizta is a big moment for us. The Rizta, which was built from the ground up with a focus on addressing the needs of Indian families, has played a key role in expanding our reach and connecting with a much wider set of customers.”
He further stated, “In less than a year since its launch, the Rizta has helped us grow our market share significantly across multiple states, broadened our consumer profile, and accelerated adoption in states where our presence was earlier limited.”
On June 4, 2025, Ather Energy share price opened at ₹315.00, up from its previous close of ₹314.60. At 9:24 AM, the share price of Ather Energy was trading at ₹313.75, down by 0.27% on the NSE.
Also Read: Ather Energy Q4FY25 Results: Revenue Up and Losses Reduced!
The Rizta’s rapid sales growth and feature-rich design underscore Ather Energy’s success in addressing evolving customer needs in the electric scooter market. Along with the Ather 450 series, the Rizta has helped Ather become the #1 electric scooter brand in South India in Q4 FY25, positioning the company for continued growth and leadership in India’s expanding EV industry.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. This does not constitute a personal recommendation/investment advice. It does not aim to influence any individual or entity to make investment decisions. Recipients should conduct their own research and assessments to form an independent opinion about investment decisions.
Investments in the securities market are subject to market risks, read all the related documents carefully before investing.
Published on: Jun 4, 2025, 12:55 PM IST
Nikitha Devi
Nikitha is a content creator with 6+ years of experience in the financial domain. Specialising in personal finance, investments, and market insights, Nikitha simplifies complex financial topics, making them accessible to readers.
Know MoreWe're Live on WhatsApp! Join our channel for market insights & updates